fightclub.nl
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Fightclub.nl: The $34M Dutch Marketing Machine
Analyzing the ROI-obsessed agency that turns clicks into conquests
While most agencies talk about 'brand love,' Fightclub.nl treats marketing as literal warfare. This Breda-based powerhouse has quietly scaled to 134 employees and $34.3M in revenue by weaponizing data and refusing to measure anything that doesn't directly impact the bottom line.
"Marketing goes about winning. Whether it's market share, brand awareness, awards or revenue. Fully integrated, measurable and ROI-focused."
The Anti-Agency Philosophy
Fightclub's positioning is deliberately aggressive. They've built a brand around the idea that creative without conversion is vanity. Their service stack—spanning display ads, social advertising, and CRO—is engineered to eliminate vanity metrics. The 43% direct traffic to their site suggests clients aren't discovering them through content marketing fluff; they're seeking them out intentionally, likely through referrals from existing conquests.
The Search Paradox
Here's the fascinating contradiction: Fightclub ranks for 18,050 monthly searches for 'fightclub' and a staggering 531,260 for 'fight club'—yet their actual traffic is only 4,029 monthly visits. This isn't a failure; it's a filter. They're attracting the 41% who find them organically, likely through high-intent commercial keywords like 'display ads' (9,110 monthly searches). They don't need mass awareness—they need the right 4,029 visitors.
Their tech stack reveals a similar pragmatism. jQuery and Bootstrap suggest they prioritize function over bleeding-edge frameworks, while Slick for sliders and Tailwind CSS show they're not sacrificing user experience. The presence of Google Analytics, GTM, and Clarity indicates they're practicing what they preach—obsessive measurement. Every pixel is tracked, every click optimized.
- 134-person team delivering $34.3M revenue = ~$256K revenue per employee (exceptional efficiency)
- 43% direct traffic signals strong word-of-mouth and repeat business
- Dominates search for its own brand but strategically targets commercial intent keywords
- Full-stack integration from awareness (display ads) to conversion (CRO)
The Bottom Line: Revenue as a Religion
Fightclub.nl proves that when you stop trying to please everyone and start trying to win for your clients, the numbers follow. $34.3M in revenue from 4,029 monthly visitors isn't a bug—it's a feature of their ruthless efficiency.
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https://fightclub.nl/wp-content/uploads/2020/03/FightClub-Open-Graph-.png
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Online Marketing Breda & Creative Bureau Agency: Fightclub
Marketing gaat om winnen. Of het nou marktaandeel, merkbekendheid, awards of omzet is. Volledig geïntegreerd, meetbaar en gericht op ROI.
FIGHTCLUB | BRAND & PERFORMANCE AGENCY
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About fightclub.nl
Marketing gaat om winnen. Of het nou marktaandeel, merkbekendheid, awards of omzet is. Volledig geïntegreerd, meetbaar en gericht op ROI.
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Technology Stack
fightclub.nl uses 16 technologies across their website including Vimeo, Font Awesome, PHP, and more.
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Vimeo
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Font Awesome
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PHP
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WordPress
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Cloudflare
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Traffic & Audience
fightclub.nl receives approximately 4.0K monthly visitors and ranks #4,421,145 globally. The website has a bounce rate of 39% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:10 on the site.
The majority of fightclub.nl's traffic comes from undefined, undefined, .
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This page provides publicly available information about fightclub.nl. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit fightclub.nl directly at https://fightclub.nl.