firstbase.com
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Firstbase: The Operating System for Remote Work
How Firstbase is turning employee equipment logistics from a chaotic mess into a $16M revenue machine
Remote work broke IT. Firstbase is fixing it. While companies drown in spreadsheets tracking laptops and monitors, this 104-person team built a single platform that automates the entire equipment lifecycle—from onboarding to offboarding—across 150+ countries.
"Firstbase isn't selling software—they're selling the elimination of IT operations headaches."
The Hidden Growth Signal
With 35K monthly visits and a #922K global rank, Firstbase is still early. But here's the tell: 19,850 people search for 'firstbase' monthly—more than their entire website traffic. That means massive brand awareness through word-of-mouth and partnerships. Their real customers aren't browsing; they're being referred by CFOs and IT directors who've already felt the pain.
Who Actually Pays for This
The traffic pattern reveals their true ICP: mid-market companies scaling remote teams. 45% direct traffic means executives bookmark them. They're not a 'nice-to-have'—they're a 'fix-this-now' solution. When a 500-person company loses $50K in lost laptops during offboarding, Firstbase becomes non-negotiable.
Their tech stack tells the story of focus: jQuery and Tailwind for speed, Google Analytics for attribution, LinkedIn Insight for B2B precision. No fluff. They're not building a sexy consumer app—they're building an industrial-grade logistics platform that happens to live in SaaS clothing.
- Global warehousing that actually works: 150+ countries with physical operations, not just API promises
- SaaS automation fused with physical logistics: They own the stack from software to shipping labels
- Sustainability as a feature: Asset tracking that reduces e-waste, not just compliance checkbox
- HR experience layer: IT asset management becomes employee experience management
The $100M Question
Firstbase is building an unsexy moat: physical infrastructure + software automation. While competitors focus on dashboards, they're building warehouses. That's not SaaS—that's a logistics network with recurring revenue.
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Meta Tags
Firstbase - A Single Platform to Equip Teams and Manage Assets Globally
Equip remote and hybrid workers for success across the entire employee journey with the Firstbase platform. Firstbase powers a complete equipment lifecycle, fusing SaaS automation with world-class physical operations. Simplify onboarding, streamline offboarding, centralize and simplify asset management and warehousing, and build IT sustainability. Optimize HR experiences, flex your workplace services, and maximize every asset with Firstbase.
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About firstbase.com
Equip remote and hybrid workers for success across the entire employee journey with the Firstbase platform. Firstbase powers a complete equipment lifecycle, fusing SaaS automation with world-class physical operations. Simplify onboarding, streamline offboarding, centralize and simplify asset management and warehousing, and build IT sustainability. Optimize HR experiences, flex your workplace services, and maximize every asset with Firstbase.
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Technology Stack
firstbase.com uses 24 technologies across their website including Wistia, Google Fonts, Okta, and more.
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Wistia
Fonts
Google Fonts
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Okta
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HSTS, Cloudflare Turnstile, reCAPTCHA
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Sentry
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Webflow
Traffic & Audience
firstbase.com receives approximately 35.1K monthly visitors and ranks #922,596 globally. The website has a bounce rate of 39% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:10 on the site.
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