flaik.com
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flaik: The Quiet Giant of Sports Data
How a 20-person team is quietly powering 170K monthly visits in the sports tech space
In a market dominated by flashy consumer apps, flaik operates as a silent infrastructure layer for the sports industry. With 20 employees and $2M in revenue, they're generating nearly 171,000 monthly visits—proving that B2B sports tech can be massively profitable without chasing hype cycles.
"They don't compete with Strava—they power the infrastructure behind it."
The Infrastructure Play
flaik isn't building a consumer-facing fitness app; they're the invisible engine powering ski resorts and sports organizations. With 58% direct traffic, their users aren't discovering them through SEO—they're logging in daily because flaik is essential to their operations. The 28% organic search traffic for terms like 'flaik big sky resort' reveals deep integration with major resorts.
The Efficiency Model
At $100K revenue per employee, flaik operates at 2x the efficiency of typical SaaS companies. Their tech stack—PWA, AWS, Webpack—focuses on reliability over flash. They're not chasing feature bloat; they're solving core problems for sports organizations: tracking, engagement, and data management. This focus creates sticky B2B relationships that consumer apps can't match.
The leadership team combines technical depth with industry expertise. CEO Steve Kenny, CTO David Wood, and VP Emily Plage represent a classic founder-led structure. Their 2,326 backlinks suggest they're not just a vendor—they're a recognized authority in sports tech infrastructure.
- Direct traffic dominance (58%) signals indispensable product-market fit
- Niche keyword strategy ('flaik ski', 'mammoth flaik') captures high-intent resort traffic
- PWA-first approach enables offline functionality critical for mountain operations
The Anti-Hype Sports Tech
While others chase user counts, flaik builds infrastructure that powers real-world sports operations. Their 170K monthly visits aren't from ads—they're from professionals who can't work without them.
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Open Graph Image
https://flaik.com/static/flaik_share-04d9e58eaae69718ef4c388504c38abe.png
Meta Tags
Home | flaik
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About flaik.com
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Technology Stack
flaik.com uses 11 technologies across their website including Vimeo, YouTube Embed, Amazon Web Services, AWS CloudFront, Clarity, Google Analytics, and more.
Video
Vimeo, YouTube Embed
Cloud & Hosting
Amazon Web Services, AWS CloudFront
Analytics & Marketing
Clarity, Google Analytics
Performance
Lazy Loading
Web Standards
Twitter Cards, PWA
Build Tools
Webpack
Traffic & Audience
flaik.com receives approximately 171.0K monthly visitors and ranks #218,448 globally. The website has a bounce rate of 51% with visitors viewing an average of 4.6 pages per visit. Users spend an average of 7:35 on the site.
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