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Flox: The AI That's Fixing Chicken
How a 33-person startup is using computer vision to monitor 68 million birds in real-time.
The poultry industry is a $300 billion behemoth operating largely on gut instinct and manual checks. Flox is injecting a dose of Silicon Valley precision, using AI to monitor bird welfare 24/7, proving that the future of agriculture isn't just bigger—it's smarter.
"Flox isn't just watching chickens; it's digitizing the oldest profession on earth."
The Invisible Workforce
With just 33 employees, Flox manages a digital workforce of 8,266 devices. This isn't a SaaS tool for a few IT managers; it's infrastructure for a global supply chain. Their client roster includes leading global producers who trust an AI to spot lameness or respiratory issues before a human eye could.
The Scale Paradox
Despite monitoring 68 million birds, Flox's web presence is surprisingly lean. With only 4,060 monthly visits and a global rank of #4.2M, they are a classic 'stealth' B2B giant. Their growth isn't driven by SEO hacks—it's driven by ROI on the farm floor. The 42% organic traffic they do have is likely high-intent buyers searching for 'Flox AI' specifically.
The tech stack reveals a company focused on rapid deployment and reliability. They lean on Bootstrap and Ant Design for a consistent UI across devices, while utilizing Zendesk for customer support—a critical component when your software dictates animal welfare. The absence of complex, bleeding-edge frameworks suggests a pragmatic engineering culture: ship robust tools, not experimental code.
- Real-time welfare metrics: Tracking movement, posture, and vocalization.
- Supply chain transparency: Connecting farm performance directly to processing data.
- Predictive analytics: Moving from reactive treatment to proactive health management.
The Verdict: A High-Margin Wedge
Flox is building a defensive moat in a sector desperate for efficiency. By focusing on a single vertical (poultry) and using computer vision to solve specific pain points (welfare, mortality), they are positioned to become the operating system for the modern poultry farm.
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FLOX - The Healthy Chicken Company | AgriTech Solutions
FLOX uses AI and computer vision to monitor poultry welfare 24/7. Real-time insights for broiler farms, improving bird health, farm performance, and supply chain transparency. Trusted by leading global producers.
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About flox.ai
FLOX uses AI and computer vision to monitor poultry welfare 24/7. Real-time insights for broiler farms, improving bird health, farm performance, and supply chain transparency. Trusted by leading global producers.
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flox.ai uses 12 technologies across their website including Google Fonts, HSTS, Framer, and more.
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Google Fonts
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HSTS
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Framer
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Amazon Web Services, AWS CloudFront
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Zendesk
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Lazy Loading, Priority Hints
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flox.ai receives approximately 4.1K monthly visitors and ranks #4,241,047 globally. The website has a bounce rate of 41% with visitors viewing an average of 1.9 pages per visit. Users spend an average of 0:16 on the site.
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