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FlyHT: The Aerospace Dark Horse
A $73M revenue company with a surprising traffic paradox
In the shadow of aviation giants, FlyHT Aerospace Solutions operates with a revenue-per-employee ratio that would make most SaaS companies blush. Yet their web presence tells a story of strategic silence rather than digital dominance.
"FlyHT proves that in heavy industry, digital footprint is inversely proportional to technical moat."
The Traffic Paradox
With only 5,671 monthly visits and a global rank of #3.4M, FlyHT's digital presence seems almost anemic for a $73M company. But this isn't a weakness—it's a feature of their business model. Their 39% direct traffic (vs 45% organic) suggests a closed-loop B2B ecosystem where existing aviation clients know exactly where to find them. The 27,150 monthly searches for 'flig ht' (a likely typo) and 30,620 for 'aerospace' reveal massive market interest, yet FlyHT captures only a sliver. This is classic enterprise sales: high-value, low-volume transactions that don't rely on SEO.
The Heavy Industry Playbook
FlyHT operates in the 'heavy_industry_and_engineering' sector, a space where trust trumps traffic. Their tech stack—jQuery, Slick, Bootstrap—reads like a 2015 startup's playbook, yet it's perfectly suited for their audience: aviation executives who value reliability over flashy UX. The single Trustpilot review (3.2/5) is almost irrelevant; in aerospace, deals are closed through RFPs and relationships, not online reviews. Their leadership team—CFO Alana Forbes, VP Operations Gurjot Bhullar, VP Solutions Darrel Deane—reflects a company built for operational excellence, not viral growth.
The keyword data reveals a telling gap. 'Flyht Aerospace Solutions' gets only 100 monthly searches, but 'acsis' (10,420) and 'acars' (4,730) show FlyHT's core technology areas. This suggests they're a solutions provider in a niche ecosystem, not a brand that dominates search. The 'undefined' countries in traffic analytics (53.5% and 46.5%) point to either tracking issues or a truly global, decentralized customer base—common in aerospace where clients span continents but prefer direct engagement over digital breadcrumbs.
- Revenue-per-employee: ~$270K (exceptional for hardware/software hybrid)
- Traffic-to-revenue ratio: ~$13K revenue per monthly visitor (extremely high)
- Direct traffic dominance: 39% suggests strong customer retention
- Tech stack: Stable but dated—signals reliability over innovation
The Silent Giant Strategy
FlyHT isn't playing the digital growth game—and that's their competitive advantage
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FLYHT | Aerospace Solutions Ltd.
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Flyht aerospace - be careful!
While the company was known as AMS I was contracted for a 3 month period to oversee installations of the company's Blue Box in an African state, Prior to leaving I had to get a visa in London and the various vaccinations (one caused serious stomach cramps) I was looking after customers in England & Europe and also passing technical problems and recommendations back to the company. After a lot of hassle I eventually got a visa and on returning home prior to organising my travel I contacted the customer to make certain the kits had arrived and the installation team were acquainted with the job and asked if there were any questions. The reply was ‘NO kits and we understood the company was undertaking the installations!’ I communicated this to the company and that was virtually all I head for about a year when I gave up with the people I had been contacting and approached the CEO. We quickly reached a figure for compensation but I based the figure on some money I had already received from the friend within the company who had introduced me, on the understanding he would be reimbursed and the important people within the company were aware of! This had seemed reasonable to me as he was not only helping me but also the company (subduing bad publicity). Some years later I discovered he had not been reimbursed and I returned the money to him. Initially when I took up the matter with the company the CFO asked for proof of payment, by the time I found it the CFO had been replaced and the company at this point just refused to consider my claim. In the first weeks of joining the company I bought a laptop for £550.oo which I did NOT invoice to the company as I was happy with the initial package. (My last contact was this year in which I informed the company I intended posting a review)
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Technology Stack
flyht.com uses 24 technologies across their website including Vimeo, Font Awesome, Adobe Fonts, reCAPTCHA, and more.
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Vimeo
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Font Awesome, Adobe Fonts, Google Fonts
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Laravel
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PHP
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Squarespace, WordPress
Traffic & Audience
flyht.com receives approximately 5.7K monthly visitors and ranks #3,414,701 globally. The website has a bounce rate of 39% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:37 on the site.
The majority of flyht.com's traffic comes from undefined, .
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This page provides publicly available information about flyht.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit flyht.com directly at https://flyht.com.