Fraudmarc's traffic profile reveals a masterclass in product-led growth. With 54% direct traffic and a top keyword being 'dmarc checker' (16,900 monthly searches), they've captured the 'right now' problem. Developers and IT admins don't want a sales call; they want to run a check. Fraudmarc gives them that instant gratification, earning trust before asking for a dime. This is how you build a moat without a marketing budget.

At $400k revenue with just 6 employees, Fraudmarc is operating at a staggering ~$67k revenue per employee. This isn't a burn-rate startup; it's a precision instrument. While competitors burn millions on enterprise sales teams, Fraudmarc's stack (Tailwind, AWS CloudFront, Clarity) suggests a philosophy of 'just enough tech' to solve the core problem. They're proving that in a niche this critical, you don't need a boardroom—you need a sharp product.