FSB Tech is a B2B powerhouse operating in the shadows of the gambling industry. With 312 employees and $15M in revenue, their domain fsbtech.com is essentially a ghost town—yet the business is very much alive. This is the story of infrastructure over visibility.

"Their website is dead, but their business is thriving—this is what B2B infrastructure dominance looks like."

The tech stack reveals their modernity: Tailwind CSS, Bootstrap, Cloudflare, HSTS, and Webflow. They're using contemporary tools for a site that barely matters, which suggests either compliance requirements or a placeholder for when they decide to go direct-to-consumer. The real infrastructure is likely hidden behind enterprise firewalls.

• Sam Lawrence (Co-founder, CTO) and Craig Artley (CFO) lead a 300+ person engineering and operations team
• Specialized leadership: Head of Horse Racing, Head of Platform, Head Compliance—indicates deep vertical integration
• Zero public backlinks and no Trustpilot presence proves this is pure B2B infrastructure, not a consumer brand