In a market obsessed with 10x scaling and digital-first mental health apps, Gedeon Medica is a quiet anomaly. Operating out of Konstancin-Jeziora, this 12-person team generates $1.9M annually by doing the exact opposite of what Silicon Valley demands: staying boutique, local, and deeply personal.

"They don't need a global app; they need a full waiting list in Warsaw's affluent suburbs."

The clinic's dual-location structure—separate facilities for children/teens and adults at Deotymy 22A and 22B—signals a sophisticated operational split. This isn't a generalist facility; it's a specialized environment designed to minimize cross-demographic friction. For investors, this is a lesson in niche segmentation within a localized geography.

• Dual-Facility Model: Segregated care for minors vs. adults reduces operational complexity.
• Hybrid Acquisition: Leverages broad mental health keywords for top-of-funnel awareness while relying on brand reputation for bottom-funnel conversion.
• Low-Tech Efficiency: Minimalist stack (jQuery, Tailwind) ensures speed and reduces maintenance overhead compared to app-heavy competitors.