getakko.com
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Akko: The Insurance Startup That's Actually Scaling
$25.9M revenue, 103 employees, and 142k monthly visitors — here's the blueprint.
Most insurance startups are stuck in the Stone Age. Akko is building a modern, tech-first alternative with $25.9M in revenue and a laser focus on the device protection market. They aren't just selling policies; they're selling peace of mind to telecom partners and consumers alike.
"Akko isn't reinventing insurance; they're modernizing the distribution channel through strategic telecom and EDU partnerships."
The Growth Engine
Akko's traffic profile reveals a sophisticated acquisition mix. With 59% direct traffic and 33% organic search, they've achieved significant brand recall. The keyword 'akko' alone drives over 61,000 monthly searches. This isn't accidental growth; it's the result of a product that sticks. The 86.1% traffic concentration in a single (likely US) region suggests a focused market penetration strategy before global expansion.
The Target Market
Akko’s leadership team is stacked with telecom veterans (Jeff Pfaff, VP Head Telecom) and partnership experts (Andrew Kevitch). This DNA explains their B2B2C strategy. They aren't fighting for consumer attention in a crowded ad market; they are embedding themselves into the workflows of telecom providers, universities, and resellers. It’s a high-LTV, low-CAC play.
The tech stack tells a story of a modern SaaS platform. They use Tailwind CSS and Bootstrap for rapid UI development, GSAP for smooth animations, and Amplitude for deep behavioral analytics. This isn't legacy code; it's a product built for the modern web. The inclusion of Swiper suggests a mobile-first interface, crucial for a device insurance platform.
- Strong B2B2C Moats: Deep integration with telecom channels makes churn difficult.
- High Trust Score: 4.7/5 on Trustpilot with 675 reviews validates product-market fit.
- Lean Operations: $25.9M revenue with 103 employees indicates high revenue per employee (~$250k).
- Aggressive SEO: Dominating branded search terms and capturing high-intent keywords like 'akko insurance'.
The Verdict: A B2B2C Powerhouse
Akko is a quiet giant in the insurtech space, proving that owning the distribution channel beats fighting for clicks.
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AKKO
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Reviews (20)
Great device insurance.
Great staff, fast service, fast communication.
great and fast service
great and fast service
I’ve had Akko for three years
I’ve had Akko for three years, and every time I’ve needed to make a claim, the process has been smooth, professional, and stress-free. It gives me real peace of mind knowing my devices are covered.
Great service
Great service, reasonable price and quick turnaround. Process was straight forward and the claim went smooth. Team was very helpful and helped along the way. Definitely recommend
Phone insurance claim was fast and…
Phone insurance claim was fast and easy, just got an estimate after providing pictures of damage, phone replaced. Account covers home appliances and electronics
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About getakko.com
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Technology Stack
getakko.com uses 31 technologies across their website including Google Fonts, HSTS, reCAPTCHA, Framer, Webflow, and more.
Fonts
Google Fonts
Security
HSTS, reCAPTCHA
CMS
Framer, Webflow
CDN
cdnjs, unpkg, jsDelivr
Cloud & Hosting
Amazon Web Services, AWS CloudFront, Cloudflare
Marketing Automation
HubSpot
Traffic & Audience
getakko.com receives approximately 142.9K monthly visitors and ranks #234,478 globally. The website has a bounce rate of 35% with visitors viewing an average of 4.1 pages per visit. Users spend an average of 3:50 on the site.
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