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Getaround: The $568M Bet on Instant Car Rental
How a 347-person team is challenging Turo with a different approach
In the shadow of Turo's massive $533K monthly search volume, Getaround is quietly building a different car-sharing empire. With $568M in funding and 52% of traffic coming organically, they're not just renting cars—they're renting trust.
"Getaround doesn't just rent cars—they rent the entire ownership experience, turning parked vehicles into income streams without the traditional rental counter friction."
The Trust Economy
With 84,975 Trustpilot reviews and a 4.2/5 rating, Getaround has built a reputation engine that rivals traditional rental companies. Their 74,205 backlinks show they've earned authority in a space where trust is everything. While Turo dominates search (533K monthly queries), Getaround's 52% organic traffic suggests users are finding them through direct intent rather than brand recognition alone.
The International Play
The data reveals a curious pattern: 52.7% of traffic comes from undefined regions, suggesting either significant international operations or data collection challenges. With keywords like 'location voiture particulier' (3,600 monthly searches) and 'location voiture' (26,810 searches), Getaround is clearly targeting French markets—potentially their strongest international foothold. This isn't a US-only story.
The tech stack tells a modern story: Tailwind CSS, Bootstrap, DaisyUI, and PWA capabilities suggest a team obsessed with responsive design and progressive web experiences. Built on Ruby on Rails with Cloudflare protection and HSTS enforcement, they're engineering for scale and security. The presence of Sentry and Google Analytics shows a data-driven culture that's tracking every user journey.
- Direct traffic (38%) outperforms many SaaS companies, indicating strong brand recall
- French market appears to be a key international strategy (4 of top 5 keywords are French)
- Massive Trustpilot volume (85K reviews) suggests operational scale despite smaller team size (347 employees)
- Turo's 10x search volume creates a competitive moat Getaround must navigate with different acquisition strategies
The Underrated Contender
Getaround isn't chasing Turo's search volume—they're building a different, more sustainable model around trust, international expansion, and technical excellence. For investors and founders, this is a masterclass in competing differently, not just bigger.
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5 keywordsWhat is Getaround's revenue?
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Getaround
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Reviews (20)
Get Around
I highly recommend Get Around for its great business model that allows people to choose from a variety of cars available from private and professional owners near them at competitive prices by the hour or day, with trip liability insurance included with the online application. Their services allows customers to add another driver at no extra cost.
all very good
Tim was super responsive and helpful, thank you. The car is as described without any issue nor surprises. I just suggest and highlight the fact that parking the car on the way back can be a bit challenging as Barcelona's streets are always very full of parked cars. Calculate very well the timing when you deliver the car back (at least 1h).
Camionnette en excellent état
Camionnette en excellent état, fiable et bien entretenue. Location simple, véhicule conforme à la description. Je recommande sans hésiter.
Super
Parfait, propre, conforme à la description
Location efficace
Location simple, et efficace
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About getaround.com
Company Overview
Technology Stack
getaround.com uses 9 technologies across their website including HSTS, Sentry, Ruby on Rails, and more.
Security
HSTS
Error Tracking
Sentry
Backend Frameworks
Ruby on Rails
Cloud & Hosting
Cloudflare
Analytics & Marketing
Google Analytics
Web Standards
PWA
Traffic & Audience
getaround.com receives approximately 1.0M monthly visitors and ranks #42,114 globally. The website has a bounce rate of 41% with visitors viewing an average of 5.3 pages per visit. Users spend an average of 3:16 on the site.
The majority of getaround.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about getaround.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit getaround.com directly at https://getaround.com.