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GitHub: The Operating System of Software
How 500M monthly visits and 2B backlinks built the most valuable developer network on Earth
GitHub isn't a platform—it's the central nervous system of modern software development. With 504 million monthly visits and a $1.99B revenue run rate, it's where code meets collaboration at planetary scale.
"GitHub's true moat isn't the code—it's the 500M monthly visits that make it the default meeting place for the world's developers."
The Network Effect in Overdrive
With 56% direct traffic and 31% organic search, GitHub has achieved what most platforms dream of: becoming a destination, not a discovery. Developers don't search for GitHub; they go there. This creates an impenetrable fortress—every new repository, every pull request, every fork makes the platform stickier. The 2.1 billion backlinks aren't just SEO metrics; they're proof of embedding in the global development workflow.
The Acquisition Payoff
Microsoft's $7.5B acquisition in 2018 now looks like a steal. At $1.99B annual revenue with 6,837 employees, GitHub is a high-velocity, high-margin machine. The company has effectively become Microsoft's developer cloud strategy, serving both open-source enthusiasts and enterprise security teams. The 2.5/5 Trustpilot rating reveals a fascinating tension: developers love the product but complain about enterprise pricing and platform decisions.
The keyword data reveals a surprising vulnerability. While 'github' dominates with 6.7M monthly searches, the second and third spots are occupied by 'zapret' and related Russian-language terms about circumventing blocks. This suggests GitHub's infrastructure is being used as a proxy or censorship work-around, creating both usage and potential legal risk. It's a testament to the platform's reliability that it's the go-to tool for bypassing restrictions.
- Dominant 56% direct traffic shows unbreakable developer habit formation
- 2.1B backlinks create an SEO moat that's virtually impossible to replicate
- Enterprise pivot: Microsoft's integration created a $2B revenue engine
- The 'zapret' keyword dominance reveals unexpected geopolitical utility
GitHub is the new Linux Foundation
It's not just hosting code—it's defining the rules, tools, and social contracts of how software gets built. The 500M monthly visitors aren't just users; they're participants in the most valuable developer network ever created.
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Reviews (20)
It helped me a lot in my quest for…
It helped me a lot in my quest for developing software
great experience and great site!
great experience and great site! Hope it becomes even better!
Great experience as a non-paid user
I haven't used any of their paid services, but as a free account hosting open-source code on their site, the service has been absolutely fantastic for years, no notes. :)
Great source of code
I've started using Github to gather some codes from public repositories uploaded by programmers I watched from youtube.
Best for Collaborators
Still one of the best place to store codes and collaborate with other programmers. Also they offer free courses for college students.
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About github.com
Company Overview
Technology Stack
github.com uses 10 technologies across their website including HSTS, Contentful, Amazon S3, and more.
Security
HSTS
CMS
Contentful
Cloud & Hosting
Amazon S3
Performance
Lazy Loading
Web Standards
Twitter Cards, PWA
UI Libraries
DaisyUI, Ant Design
Traffic & Audience
github.com receives approximately 504.0M monthly visitors and ranks #65 globally. The website has a bounce rate of 36% with visitors viewing an average of 6.0 pages per visit. Users spend an average of 6:18 on the site.
The majority of github.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about github.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit github.com directly at https://github.com.