gomacro.com
Get leads like Gomacro — and thousands more
Build targeted lists by tech stack, traffic, and more
GoMacro: The $45M Organic Bar Empire
How a family farm became a DTC powerhouse without mainstream VC funding
In 2003, Jola Sonkin and her daughter Amelia started making organic bars in a Wisconsin kitchen. Today, GoMacro generates $45.7M annually with just 154 employees—proving that sustainable food can scale without sacrificing values.
"They built a $45M brand with zero mainstream VC funding—just family capital and relentless focus on clean ingredients."
The Organic Search Engine
GoMacro's traffic split is telling: 49% organic search vs 42% direct. This isn't a brand chasing viral moments—it's one building lasting search equity. When someone searches 'gomacro' (3,730 monthly searches) or 'go macro bars' (2,470), they're not discovering a new brand; they're returning to a trusted staple. The remaining 9% comes from paid and social, suggesting efficient marketing spend.
The Silent Majority
Here's the anomaly: 85.5% of traffic comes from 'undefined' countries. This likely indicates heavy mobile app usage or Amazon channel leakage—where customers buy through third-party platforms rather than direct. For a DTC brand, this is both a strength (omnichannel presence) and a vulnerability (lost customer data and brand control). The 154 employees serving $45.7M in revenue is a 3.6:1 revenue-per-employee ratio that would make SaaS companies jealous.
The tech stack reveals their priorities: jQuery and Tailwind CSS suggest a pragmatic, performance-focused build rather than chasing every framework trend. GSAP for animations and Splide for carousels indicate they care about UX polish, but they're not over-engineering. This is a brand that invests in product and logistics, not flashy web experiments.
- Profitable without VC: $45.7M revenue with family capital
- Ultra-lean team: 154 employees vs $45.7M revenue = $297K per employee
- Search moat: 49% organic traffic with branded keywords dominating
- Sustainability at scale: Certified organic, vegan, gluten-free without premium pricing
- Omnichannel ambiguity: 85% 'undefined' traffic suggests Amazon dominance
The Bootstrap Playbook Works
GoMacro proves you don't need VC millions to build a $45M organic food empire—just relentless focus on product and values.
What tech stack does Gomacro use?
How much traffic does Gomacro get?
Traffic & Engagement
Traffic Sources
Where is Gomacro's audience located?
What keywords does Gomacro rank for?
5 keywordsHow is Gomacro's SEO?
Open Graph Image
http://gomacro.com/cdn/shop/files/GoMacro.png?v=1753765884
Meta Tags
GoMacro Organic + Plant-Based Protein Bars
Try GoMacro's wholesome, delicious protein bars made from clean, sustainably grown ingredients. GoMacro MacroBars are certified organic, vegan and gluten-free.
Schema Types
What is Gomacro's revenue?
Who works at Gomacro?
Loading leads...
What do customers think of Gomacro?
GoMacro
Categories
Activity & Engagement
Contact Information
Reviews (0)
No reviews found. Reviews may not be available in the initial page load. Try refreshing or check the Trustpilot page directly.
Frequently Asked Questions about Gomacro
What is Gomacro's Revenue?
What does Gomacro do?
How fast is Gomacro growing?
What technologies does Gomacro use?
Who are Gomacro's competitors?
What do customers think of Gomacro?
Export Data
Unlock all exports
Download CSVs, JSONs & full reports
How to contact Gomacro?
Contact Information
Export gomacro.com Data
Download the complete tech stack, analytics, leads, and company data for gomacro.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.
Raw JSON Data
Click "Show" to view the raw API response data
About gomacro.com
Try GoMacro's wholesome, delicious protein bars made from clean, sustainably grown ingredients. GoMacro MacroBars are certified organic, vegan and gluten-free.
Company Overview
gomacro.com Social Media
Contact gomacro.com
Phone Numbers
Technology Stack
gomacro.com uses 24 technologies across their website including Font Awesome, Adobe Fonts, hCaptcha, HSTS, Sentry, and more.
Fonts
Font Awesome, Adobe Fonts
Security
hCaptcha, HSTS, reCAPTCHA
Error Tracking
Sentry
CDN
unpkg
Cloud & Hosting
Cloudflare
Email Marketing
Klaviyo
Traffic & Audience
gomacro.com receives approximately 179.1K monthly visitors and ranks #254,278 globally. The website has a bounce rate of 60% with visitors viewing an average of 1.8 pages per visit. Users spend an average of 0:48 on the site.
The majority of gomacro.com's traffic comes from undefined, undefined, .
Frequently Asked Questions
What is gomacro.com?
What technologies does gomacro.com use?
How do I contact gomacro.com?
What are gomacro.com's social media accounts?
Is gomacro.com hiring?
How popular is gomacro.com?
Related Searches
This page provides publicly available information about gomacro.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit gomacro.com directly at https://gomacro.com.