In an industry obsessed with pilots and software, the real bottleneck is the mechanic. LAUNCH didn't chase the glamour; they cornered the market for the grease-stained technicians keeping planes airborne. This is a masterclass in dominating a specific, high-value niche.

"They aren't building a platform; they're building a pipeline. In aviation staffing, trust is the only currency that matters."

The domain 'gowithlaunch.com' is a call to action disguised as a brand. It implies momentum and lift-off—essential psychological triggers for candidates stuck in dead-end roles. The branding is simple, direct, and devoid of the corporate fluff that plagues the recruiting industry. They know their audience doesn't have time for jargon; they need a job, and they need it now.

• Dominates a high-barrier, high-value niche (aviation maintenance)
• Revenue-focused model with zero reliance on VC funding
• Leverages simple, reliable tech to serve non-tech-native users
• Strong social presence across professional platforms (LinkedIn) and visual platforms (Instagram)