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Grede: The 100-Year Iron Giant
How a 1920s foundry quietly powers America's automotive backbone
In an era obsessed with SaaS and AI, Grede is the industrial counterweight: a 100-year-old iron casting specialist that quietly commands $258M in revenue by making the heavy, unglamorous components that keep trucks and cars on the road.
"Grede isn't chasing growth hacking; it's engineering reliability in a market where failure means a 10-ton truck stops."
The Boring Moats
Grede’s domain authority is built on a century of physical infrastructure, not digital marketing. Their top keyword 'foundry' gets 101K monthly searches, yet they rank organically with minimal SEO investment. The 47% direct traffic share reveals a brand known by procurement officers, not consumers.
The Traffic Paradox
With only 4,062 monthly visits and a global rank of #3.5M, Grede is invisible online—and that’s the point. Their customers don’t browse; they buy. The 28% organic traffic is likely from technical spec sheets and supplier searches, not brand discovery. This is a B2B giant operating in the shadows of the web.
The tech stack reveals a pragmatic approach: jQuery and Bootstrap power the site, while PWA capabilities suggest a focus on internal tools for partners. They’re not wasting cycles on React frameworks; they’re solving for function over form.
- Serving automotive, commercial truck, and industrial markets since 1920
- Specializes in high-volume, complex iron castings
- LinkedIn presence indicates active B2B networking (1,000+ followers)
- Social profiles are active but low-engagement—typical for industrial B2B
The Unsexy Empire
Grede proves that in B2B industrial, scale comes from reliability, not virality. For investors, this is a cash-flow play, not a growth story.
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Open Graph Image

https://grede.com/wp-content/uploads/2023/01/About-Feature-lt.jpeg
Meta Tags
Home - Grede
Discover America’s premier iron casting provider, proudly serving automotive, commercial truck and industrial markets since 1920.
Grede - Casting Integrity
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About grede.com
Discover America’s premier iron casting provider, proudly serving automotive, commercial truck and industrial markets since 1920.
Company Overview
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Technology Stack
grede.com uses 17 technologies across their website including YouTube Embed, Google Fonts, HSTS, reCAPTCHA, and more.
Video
YouTube Embed
Fonts
Google Fonts
Security
HSTS, reCAPTCHA
Programming Languages
PHP
CMS
WordPress
Advertising
Facebook Pixel
Traffic & Audience
grede.com receives approximately 4.1K monthly visitors and ranks #3,478,598 globally. The website has a bounce rate of 32% with visitors viewing an average of 3.2 pages per visit. Users spend an average of 2:17 on the site.
The majority of grede.com's traffic comes from .
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This page provides publicly available information about grede.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit grede.com directly at https://grede.com.