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Greyrock: The Silent Giant in Natural Gas Tech
A 16-person team generating $2.4M in revenue with a minimalist digital presence
In a world of flashy SaaS startups and billion-dollar valuations, Greyrock operates with surgical precision in the energy sector. With just 16 employees and no public funding, they've built a $2.4M revenue engine around transforming natural gas—yet their digital footprint is intentionally minimal.
"Greyrock proves that in deep-tech energy, revenue matters more than visibility."
The Enterprise Anomaly
Their traffic profile reveals a fascinating anomaly: 68% direct traffic with only 18% organic search. This isn't a startup chasing SEO keywords—it's a B2B energy company where relationships, not algorithms, drive growth. The 'undefined' country (100% traffic share) suggests either a US-focused operation or sophisticated geo-blocking.
Growth Without Noise
With 2,466 monthly visits and a global rank of #6,633,023, Greyrock isn't playing the traffic game. They're focused on enterprise contracts in the natural gas space. Their keyword strategy is brutally simple: 'greyrock' (1,530 monthly volume) dominates, while variations like 'gray rock energy' show fragmented brand recognition.
The tech stack tells the story of a pragmatic engineering team. jQuery and Bootstrap suggest legacy systems coexisting with modern Tailwind CSS. Cloudflare protects the perimeter, while Swiper handles any minimal UI interactions. This isn't a company optimizing for conversion funnels—they're building industrial technology.
- 16 employees generate $2.4M revenue = $150K per employee
- 68% direct traffic indicates strong brand recall in niche markets
- Minimal SEO footprint suggests enterprise-focused sales model
- Tech stack leans pragmatic over cutting-edge
The Anti-Startup Playbook
Greyrock demonstrates that in industrial tech, quiet execution beats loud marketing. Their $2.4M revenue from 16 people is a masterclass in efficiency over scale.
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Open Graph Image

https://www.greyrock.com/wp-content/uploads/2017/09/greyrock-opengraph-photo3.jpg
Meta Tags
Greyrock
Greyrock : Transforming Natural Gas™
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About greyrock.com
Greyrock : Transforming Natural Gas™
Company Overview
Technology Stack
greyrock.com uses 15 technologies across their website including Leaflet, Mapbox, Vimeo, reCAPTCHA, and more.
Maps
Leaflet, Mapbox, Google Maps
Video
Vimeo
Security
reCAPTCHA
CMS
WordPress
CDN
cdnjs, unpkg
Cloud & Hosting
Cloudflare
Traffic & Audience
greyrock.com receives approximately 2.5K monthly visitors and ranks #6,633,023 globally. The website has a bounce rate of 38% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:26 on the site.
The majority of greyrock.com's traffic comes from .
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This page provides publicly available information about greyrock.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit greyrock.com directly at https://greyrock.com.