gyft.com
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Gyft: The $1.3M Gift Card Marketplace
A lean, direct-traffic powerhouse in a crowded fintech space
Gyft operates in the shadow of giants like Amazon and Walmart, yet it captures 180k monthly visits with a skeleton crew of 15 people. This isn't a growth-stage rocket ship; it's a finely tuned cash flow engine.
"Gyft isn't winning on brand love; it's winning on brand recognition and transactional utility."
The Silent Loyalist User Base
With 62% of traffic coming direct, Gyft has achieved something most startups fail at: repeat usage without massive ad spend. These aren't first-time visitors; they are users who remember the URL, likely for specific retailer gaps (like digital-only options). However, the 1.2/5 Trustpilot rating reveals a massive friction point—likely in customer support or card redemption—suggesting high volume but low satisfaction.
The SEO Paradox
Gyft ranks for 'digital gift card marketplace' (46,740 volume) but only captures 23% of traffic from organic search. This indicates a disconnect between broad intent and specific conversion. They are likely losing the 'best gift card' queries to aggregators while winning on branded terms. The strategy appears to be volume over conversion, a risky play in a low-margin industry.
- Bootstrap Efficiency: 15 employees generating ~$87k revenue per head.
- Traffic Stability: 179k visits/month suggests a mature, non-volatile user base.
- Niche Dominance: Holds specific inventory (e.g., 'best for sporting events') that Amazon ignores.
The Anti-Startup Fintech
Gyft proves you don't need a billion-dollar valuation to build a sustainable transaction business. It's a utilitarian tool, not a lifestyle brand, and that might be exactly why it survives.
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Meta Tags
Gyft: Buy, Send & Redeem Gift Cards Online or with Mobile App
Gyft is the best way to buy & send gift cards online for retailers like Amazon, Starbucks, and iTunes. Use the Gyft mobile app to balance check gift cards.
Gyft | Gift Cards Made Easy
Discover the easiest way to buy, send, upload, and redeem gift cards. Buy eGift cards to Amazon, eBay, Target, and hundreds more! Upload your plastic gift cards to the Gyft mobile app and redeem straight from your phone!
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Reviews (20)
The business for which the gyft card…
The business for which the gyft card was for closed and Gyft refuses to do something about getting the money back or moved to a different business. They just don't seem to care.
Live and learn
After loading $90 CAD on an existing gift card, I go to use it at the restaurant and it comes back invalid. When I try to download the Gyft app it says not available in Canada. There support doesn't have an option for resolving gift card issues, so I now realize I've been SCAMMED.
Maybe the worst app ever invented at…
Maybe the worst app ever invented at least for receiving a gift certificate. (1) who needs another app! Especially to receive a gift. So I down load the app; get the certificate that has a QR code for the restaurant. So then the restaurant has to TAKE MY PHONE somewhere to scan the QR code. So there goes my phone, completely unlocked, to who knows where and handled by how many people? Let’s think about information bring stolen or viewed? And how about germs? Totally ridiculous. I deleted the app and told my giver to NEVER, EVER use that again!
DO NOT USE
DO NOT USE! If there is a problem/error on their part, it appears they have no way to fix it. Word of caution to all potential customers, buyer beware! I share the same experience as Jack on February 21, 2024 except I was the purchaser of a gift card for my daughter.
Horrible experience
Horrible experience - do not use! Scared they are going to sell all of my contact and credit card info now.
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About gyft.com
Gyft is the best way to buy & send gift cards online for retailers like Amazon, Starbucks, and iTunes. Use the Gyft mobile app to balance check gift cards.
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Technology Stack
gyft.com uses 18 technologies across their website including YouTube Embed, Font Awesome, Google Fonts, PHP, and more.
Video
YouTube Embed
Fonts
Font Awesome, Google Fonts
Programming Languages
PHP
CMS
WordPress
Cloud & Hosting
Amazon Web Services, AWS CloudFront
Advertising
DoubleClick Floodlight, Google Ads
Traffic & Audience
gyft.com receives approximately 179.3K monthly visitors and ranks #213,170 globally. The website has a bounce rate of 43% with visitors viewing an average of 2.9 pages per visit. Users spend an average of 1:22 on the site.
The majority of gyft.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about gyft.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit gyft.com directly at https://gyft.com.