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Hasura: The Data Delivery Network for AI
How a 202-person company is quietly powering Fortune 100 data access
Hasura isn't just building another GraphQL wrapper—they're constructing the nervous system for modern data access. While the industry chases AI models, Hasura is building the infrastructure that feeds them.
"They're not selling GraphQL—they're selling instant data delivery. That's the pivot that matters."
The Developer-First Strategy
With 42% direct traffic and a #167,077 global rank, Hasura's growth is driven by developer word-of-mouth, not marketing spend. The 430 monthly searches for 'hasura careers' reveal a cult-like following among engineers who've experienced the 'magic' of instant APIs. This isn't a product you need to sell—it's one developers adopt and evangelize.
The AI Infrastructure Play
Hasura's rebranding to include 'PromptQL' and 'Data Delivery Network' signals a strategic shift. While competitors like Postman and Apollo focus on API management, Hasura is positioning itself as the critical layer between databases and AI agents. With Fortune 100 adoption, they've moved from 'nice-to-have' infrastructure to 'mission-critical' data plumbing.
The company's $136.5M funding at a $30.4M revenue run-rate suggests investors see massive enterprise upside. But the real story is in the organic keywords—'how to setup hasura subscription on next js' shows they're solving real developer pain points, not chasing vanity metrics.
- Developer-led growth model with 46% organic traffic
- Enterprise traction with Fortune 100 logos
- Strategic pivot from GraphQL engine to AI data infrastructure
- 202-person team efficiently scaling revenue
Hasura is betting that data access is the next platform
While everyone builds AI models, Hasura builds the pipes that feed them—making them indispensable infrastructure, not just a developer tool.
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Hasura: Creator of PromptQL, Data Delivery Network & GraphQL Engine
Hasura delivers accurate, fast, and secure data access for AI and digital experiences. Trusted by data leaders and developers at Fortune 100 companies and high-growth AI and digital natives.
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About hasura.io
Hasura delivers accurate, fast, and secure data access for AI and digital experiences. Trusted by data leaders and developers at Fortune 100 companies and high-growth AI and digital natives.
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hasura.io uses 16 technologies across their website including Cloudinary, Google Fonts, HSTS, and more.
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hasura.io receives approximately 196.8K monthly visitors and ranks #167,077 globally. The website has a bounce rate of 35% with visitors viewing an average of 5.1 pages per visit. Users spend an average of 5:58 on the site.
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