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Havpak: The Quiet Packaging Giant
A $3.5M revenue machine hiding in plain sight with 81 employees
In a world obsessed with digital disruption, Havpak.com represents something radical: a traditional packaging manufacturer quietly generating $3.5M in revenue with just 81 employees. While tech startups burn cash chasing scale, this 40-year-old industry player proves that operational excellence in physical goods remains profoundly profitable.
"In packaging, the real moat isn't code—it's knowing exactly how to pack what the world needs to ship."
The Invisible Growth Engine
Havpak's traffic tells a fascinating story of a business that doesn't need to shout. With 57% organic search traffic and a global rank of #3.8M, they're not chasing vanity metrics. Their top keyword isn't 'packaging'—it's 'havpak inc' (220 monthly searches). This indicates a loyal customer base actively seeking them out, not accidental visitors. The 26% direct traffic suggests strong brand recognition in their niche.
The Human Stack
Havpak's leadership team reads like an operations manual for excellence. Lauran Shire (HR), Colin Ely (Warehouse), Jeremy Singleton (Operations), Chris Kim (Production), and Kurt Hoover (Plant Manager) form a complete operational chain. This isn't a founder-led vanity project—it's a professionally managed manufacturing operation where every role is filled by a specialist. The 81-employee count suggests a tight, efficient organization that's scaled deliberately.
The tech stack reveals a modernizing legacy business. They're running Vue.js alongside jQuery, using Tailwind CSS and Bootstrap—hybrid approaches common in established companies that modernize incrementally. The presence of reCAPTCHA and RSS feeds shows they're not stuck in the past. This is a business that's investing in digital presence without abandoning proven systems.
- Domain authority built through decades of service, not SEO tricks
- 71% combined traffic share from organic and direct sources indicates trust
- Top search terms include 'genpak careers'—revealing competitive intelligence gathering
- The '纸巾' (tissue paper) keyword suggests international reach or diverse product lines
- 81 employees for $3.5M revenue = ~$43K revenue per employee—indicative of labor-intensive manufacturing
The Anti-Startup Success Story
Havpak proves that in the physical world, quiet competence beats loud disruption every time.
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Open Graph Image

https://www.havpak.com/wp-content/uploads/2017/11/video-e1510687303795.jpg
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Havpak - Discover What's Packed Inside
We are recognized around the world for providing top quality packaging, assembly and manufacturing services.
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About havpak.com
We are recognized around the world for providing top quality packaging, assembly and manufacturing services.
Company Overview
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Technology Stack
havpak.com uses 13 technologies across their website including YouTube Embed, Font Awesome, reCAPTCHA, and more.
Video
YouTube Embed
Fonts
Font Awesome
Security
reCAPTCHA
Programming Languages
PHP
CMS
WordPress
Web Standards
Twitter Cards, RSS
Traffic & Audience
havpak.com receives approximately 583 monthly visitors and ranks #3,859,304 globally. The website has a bounce rate of 41% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:00 on the site.
The majority of havpak.com's traffic comes from .
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