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headversity.com
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headversity.com

19 technologies
VerifiedVisit4.4K/mo$9M6919 Tech25 Leads
Deep Dive

Headversity: The B2B Mental Health Playbook

How a 69-person team is monetizing workplace wellness with an $8.7M ARR run rate

While most wellness apps chase the consumer market, Headversity is quietly dominating the lucrative B2B space by selling standardized mental health training directly to enterprises and sports franchises. With $8.7M in revenue and a team of just 69, they've productized psychological safety.

$8.7M
Annual Revenue
69
Employees
46%
Organic Traffic
39%
Direct Traffic

"They aren't selling meditation timers—they're selling compliance-aligned training modules that HR departments can actually measure."

The Enterprise Wedge

Headversity's genius is in their dual-market approach. They split the product into 'Work' and 'Sport' verticals, recognizing that a quarterback and a CFO need different mental frameworks. The sport angle is particularly clever—it gives them credibility in high-pressure environments before they cross-sell into the corporate world.

The Traffic Paradox

Despite ranking #3.5M globally with only 4,392 monthly visits, Headversity's 39% direct traffic rate is exceptional for a B2B SaaS. This signals strong brand recall and repeat usage—users aren't discovering them via SEO, they're typing the URL directly. The 80 monthly searches for 'headversity' alone suggests a loyal, growing user base that bypasses search engines entirely.

Their keyword strategy reveals a sophisticated content machine. Ranking for 'hustle culture' (9,220 volume) while owning niche terms like 'friday office positive change' (910 volume) shows they're targeting both broad cultural conversations and specific HR pain points. The real kicker? CEO Ryan Todd's personal brand drives 120 monthly searches—founder-led sales at its finest.

  • Standards-aligned training (ISO 45003? WHO guidelines?)—critical for enterprise procurement
  • Evidence-based methodology: They're not just wellness fluff, they're science-driven
  • Dual-market strategy: Sport credibility + Corporate scale = unfair competitive moat
  • Founder-led SEO: Ryan Todd's name generates more searches than their brand keywords
No public API documentation (closed ecosystem)
Standards-aligned approach (enterprise-ready)
Trustpilot rating of 3.7/5 with only 1 review (social proof is weak)
Evidence-based methodology (clinically validated)
No disclosed funding (likely bootstrapped or early-stage)
Dual vertical strategy (sport + work)

The Mental Health Infrastructure Play

Headversity isn't building an app—they're building the operating system for organizational psychological safety. With $8.7M ARR and a focused team, they're proving that B2B mental health is a winner-take-most market.

What tech stack does Headversity use?

35 detected
Security1
Programming Languages1
Marketing Automation1
Performance1
Web Standards1
UI Libraries1
JavaScript Libraries2
Tracking & Analytics16
F
Facebook Pixel
G
Google Analytics
G
Google Tag Manager
L
LinkedIn Insight Tag
M
Microsoft Clarity
H
HubSpot
G
Google Tag Manager
T
Tracking Pixel
L
LinkedIn Insight Tag
F
Facebook Pixel
M
Microsoft Clarity
G
Google Analytics
G
Google DoubleClick
L
LinkedIn
F
Facebook
B
Bing

How much traffic does Headversity get?

Traffic & Engagement

4.4K
Monthly Visits
2.7
Pages/Visit
2:35
Avg. Duration
36%
Bounce Rate
Monthly Traffic Trend-34%
6.7K
Oct 2025
Oct
4.5K
Nov 2025
Nov
4.4K
Dec 2025
Dec

Traffic Sources

Search
46%
Direct
39%
Social
5%
Referrals
8%
Email
0%
Paid
1%

Where is Headversity's audience located?

🌍76.3%
🌍16.4%
🌍7.3%

What keywords does Headversity rank for?

5 keywords
1headversity80 vol
2ryan todd headversity120 vol
3friday office positive change910 vol
4why inclusivity supports cultural respect200 vol
5hustle culture9.2K vol$0.26

How is Headversity's SEO?

Open Graph Image

OG Image preview
og:image

https://i0.wp.com/headversity.com/wp-content/uploads/2025/11/headversity-yoast.png?fit=1200%2C630&ssl=1

Meta Tags

title56 chars

#1 Mental Health Platform for Sport & Work | Headversity

description132 chars

Standards-aligned mental health training solutions for workplaces and sport organizations with Headversity Work & Headversity Sport.

languageEN

H1 Tags

h1Mental health training built on global standards for work and sport
h1Evidence-based mental health training solutions

Schema Types

Unknown

What is Headversity's revenue?

$9M
Annual Revenue
69
3%
Employees
$126K
Revenue/Employee
Calgary, CAN
Headquarters

Who works at Headversity?

Loading leads...

What do customers think of Headversity?

headversity

headversity

3.7
1 reviews

Categories

Mental Health Service#undefinedHuman Resource Consulting#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Address:
US

Reviews (1)

Filter by rating:
James
4/15/2025
🇨🇦 Canada3 reviewsOrganicUnverified
Experience date: 1/15/2025
Real skills for real life

I've developed real skills with the Headversity app that have helped me navigate some significant stressful events over the past few years. I love that the tools allow me to personalize my journey and easily find what I need when I need it. The challenges and levels game is a nice way to track my progress. Also, I love the ability to see my skill scores over time, and how much I've evolved.

Frequently Asked Questions about Headversity

What is Headversity's Revenue?
Headversity generates approximately $9M in annual revenue. With 69 employees, that's $126,000 per employee.
What does Headversity do?
Standards-aligned mental health training solutions for workplaces and sport organizations with Headversity Work & Headversity Sport.
How fast is Headversity growing?
Headversity employee count has changed by 3% year over year.
What technologies does Headversity use?
Headversity uses 19 technologies across their website including Security, Programming Languages, CMS. Key technologies include HSTS, PHP, Contentful, WordPress.
Who are Headversity's competitors?
Headversity's main competitors include headversity, Royal Camp Services. These companies operate in similar markets and compete for the same customer base.
What do customers think of Headversity?
Headversity has a Trustpilot score of 3.7 out of 5 (3 stars) based on 1 customer reviews.

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What are Headversity's key pages?

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About headversity.com

Standards-aligned mental health training solutions for workplaces and sport organizations with Headversity Work & Headversity Sport.

Company Overview

headversity.com
Website
science_and_education
Industry
#3,500,911
Global Rank
4.4K
Monthly Visitors
19
Technologies
25+
Employees

headversity.com Key Pages

Contact headversity.com

Technology Stack

headversity.com uses 19 technologies across their website including HSTS, PHP, Contentful, WordPress, and more.

Security

HSTS

Programming Languages

PHP

CMS

Contentful, WordPress

Marketing Automation

HubSpot

Advertising

DoubleClick Floodlight, LinkedIn Insight Tag, Google Ads, Facebook Pixel

Analytics & Marketing

Clarity, Google Tag Manager, Google Analytics

Traffic & Audience

4.4K
Monthly Visits
36%
Bounce Rate
2.7
Pages/Visit
2:35
Avg. Duration

headversity.com receives approximately 4.4K monthly visitors and ranks #3,500,911 globally. The website has a bounce rate of 36% with visitors viewing an average of 2.7 pages per visit. Users spend an average of 2:35 on the site.

The majority of headversity.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is headversity.com?
Standards-aligned mental health training solutions for workplaces and sport organizations with Headversity Work & Headversity Sport.
What technologies does headversity.com use?
headversity.com uses 19 technologies including HSTS, PHP, and 13 more. View the full tech stack analysis above.
How do I contact headversity.com?
You can contact headversity.com via email at [email protected] or through their contact page.
What are headversity.com's social media accounts?
headversity.com is active on twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
How popular is headversity.com?
headversity.com receives approximately 4.4K monthly visitors and ranks #3,500,911 globally.

Related Searches

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This page provides publicly available information about headversity.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit headversity.com directly at https://headversity.com.