Healthec.com isn't chasing consumer eyeballs—it's building the plumbing of healthcare data. With just 1,633 monthly visits but $10.9M in revenue, this 78-person team operates in the invisible infrastructure that makes healthcare systems talk to each other. The real story isn't in their traffic; it's in their transaction volume.

"Healthec proves that in B2B healthcare, traffic is vanity, transaction volume is sanity, and revenue is reality."

The keyword data reveals their DNA: 'mn clearing house,' 'cins,' and 'achievers gartner' aren't random search terms. They're signals of a company embedded in healthcare's operational backbone—clearinghouses, data integration, and enterprise procurement. The 200 monthly searches for 'why closing the loop is important healthcare referrals' shows they're educating the market on problems they solve.

• Elite team efficiency: 78 people, $10.9M revenue, ~$140K per employee
• Infrastructure over interface: Direct traffic (42%) beats organic (32%)—clients come back daily
• Enterprise DNA: Funding and keyword strategy point to B2B healthcare systems, not consumer apps
• Modern but pragmatic tech stack: jQuery + Bootstrap alongside Chart.js and Tailwind—tools chosen for reliability, not trends