9:41
healthleadersmedia.com
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healthleadersmedia.com

14 technologies
VerifiedGrowingVisit43.4K/mo$4M3114 Tech10 Leads
Deep Dive

HealthLeaders: The B2B Health News Giant

A $3.5M revenue media company serving hospital executives

In the opaque world of healthcare business, HealthLeaders Media operates as a critical intelligence layer for C-suite executives. While most health news targets patients, this 31-person team focuses exclusively on the business of medicine.

$3.5M
annual revenue
43K
monthly visits
49%
direct traffic
31
employees

"HealthLeaders doesn't report news—it interprets business impact for hospital decision-makers."

The Executive Audience

With 49% direct traffic, HealthLeaders has built a loyal audience of hospital administrators and health system executives. These aren't casual readers—they're decision-makers returning for strategic intelligence on mergers, policy changes, and operational efficiency.

Niche SEO Dominance

The site ranks for hyper-specific queries like 'is mayo clinic taking united healthcare advantage plans' (500 monthly searches). This isn't accidental—it's a deliberate strategy to capture high-intent traffic from professionals solving immediate business problems.

  • Targets hospital executives, not patients
  • Revenue-focused journalism model
  • Heavy investment in SEO for long-tail queries
  • Multi-platform presence (LinkedIn, YouTube, Twitter)
No consumer-facing content
High-value B2B audience
Limited brand recognition outside healthcare
Deep industry expertise
Small team for niche market
Strong direct traffic loyalty

HealthLeaders represents a classic niche media play: small team, focused audience, high-value content. Their $3.5M revenue on 31 employees suggests efficient operations, though growth potential may be limited by the specialized healthcare market. The lack of backlink data suggests they're not aggressively pursuing link-building strategies, relying instead on direct relationships and SEO.

The B2B Content Playbook

Proves that deep vertical expertise beats broad reach in specialized industries

What tech stack does Healthleadersmedia use?

22 detected
Customer Support1
UI Libraries2
JavaScript Libraries2
Tracking & Analytics8
G
Google Tag Manager
G
Google DoubleClick
G
Google APIs
G
Google Tag Manager
G
Google AdSense
G
Google Static
T
Tracking Pixel
G
Google Analytics

How much traffic does Healthleadersmedia get?

Traffic & Engagement

43.4K
Monthly Visits
1.5
Pages/Visit
0:38
Avg. Duration
62%
Bounce Rate
Monthly Traffic Trend+17%
37.1K
Oct 2025
Oct
36.3K
Nov 2025
Nov
43.4K
Dec 2025
Dec

Traffic Sources

Search
41%
Direct
49%
Social
2%
Referrals
8%
Email
0%
Paid
0%

Where is Healthleadersmedia's audience located?

🌍85.0%
🌍3.8%
🌍2.8%
🌍2.0%
🌍1.9%

What keywords does Healthleadersmedia rank for?

5 keywords
1healthleaders390 vol$4.44
2is mayo clinic taking united healthcare advantage plans as of january 1st500 vol
3cigna unc health negotiations 2013360 vol
4health leaders440 vol$2.94
5healthleaders amanda norris280 vol

How is Healthleadersmedia's SEO?

Meta Tags

title49 chars

The Latest Health Care News | HealthLeaders Media

description143 chars

HealthLeaders offers health care news and solutions for business executives in hospitals and health systems. Stay informed—find out more today!

og:title

Home

languageEN

Who works at Healthleadersmedia?

Loading leads...

What do customers think of Healthleadersmedia?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Healthleadersmedia

What is Healthleadersmedia's Revenue?
Healthleadersmedia generates approximately $4M in annual revenue. With 31 employees, that's $112,000 per employee.
What does Healthleadersmedia do?
HealthLeaders offers health care news and solutions for business executives in hospitals and health systems. Stay informed—find out more today!
How fast is Healthleadersmedia growing?
Healthleadersmedia employee count has changed by 7% year over year.
What technologies does Healthleadersmedia use?
Healthleadersmedia uses 14 technologies across their website including Video, CMS, Advertising. Key technologies include Wistia, YouTube Embed, Drupal, DoubleClick Floodlight, Google Ads.
Who are Healthleadersmedia's competitors?
Healthleadersmedia's main competitors include Reviewbox, GIGTANK, New Constructs, Flexwise Health, ThinkINside. These companies operate in similar markets and compete for the same customer base.

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What are Healthleadersmedia's key pages?

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About healthleadersmedia.com

HealthLeaders offers health care news and solutions for business executives in hospitals and health systems. Stay informed—find out more today!

Company Overview

healthleadersmedia.com
Website
health
Industry
#788,466
Global Rank
43.4K
Monthly Visitors
14
Technologies
10+
Employees

healthleadersmedia.com Key Pages

Contact healthleadersmedia.com

Technology Stack

healthleadersmedia.com uses 14 technologies across their website including Wistia, YouTube Embed, Drupal, DoubleClick Floodlight, Google Ads, and more.

Video

Wistia, YouTube Embed

CMS

Drupal

Advertising

DoubleClick Floodlight, Google Ads

Customer Support

Zendesk

Analytics & Marketing

Google Tag Manager, Google Analytics

UI Libraries

DaisyUI, Ant Design

Traffic & Audience

43.4K
Monthly Visits
62%
Bounce Rate
1.5
Pages/Visit
0:38
Avg. Duration

healthleadersmedia.com receives approximately 43.4K monthly visitors and ranks #788,466 globally. The website has a bounce rate of 62% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 0:38 on the site.

The majority of healthleadersmedia.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is healthleadersmedia.com?
HealthLeaders offers health care news and solutions for business executives in hospitals and health systems. Stay informed—find out more today!
What technologies does healthleadersmedia.com use?
healthleadersmedia.com uses 14 technologies including Wistia, YouTube Embed, Drupal, and 8 more. View the full tech stack analysis above.
How do I contact healthleadersmedia.com?
You can contact healthleadersmedia.com through their contact page.
What are healthleadersmedia.com's social media accounts?
healthleadersmedia.com is active on twitter, youtube, facebook, linkedin. You can find links to all their social media profiles in the social section above.
How popular is healthleadersmedia.com?
healthleadersmedia.com receives approximately 43.4K monthly visitors and ranks #788,466 globally. Traffic is growing by 19.5% month-over-month.

Related Searches

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This page provides publicly available information about healthleadersmedia.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit healthleadersmedia.com directly at https://healthleadersmedia.com.