hervest.ng
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HerVest: Betting on Africa's Women
A fintech building a gender-lens investment platform in Nigeria
While the global fintech boom chases the next unicorn, HerVest is quietly building a financial fortress for African women. They aren't just offering a savings app; they are deploying a specific Gender Lens Investment (GLI) approach to solve a massive, underserved market gap.
"They aren't just offering a savings app; they are deploying a specific Gender Lens Investment (GLI) approach to solve a massive, underserved market gap."
The Market Gap
HerVest targets the 'missing middle' of African finance. Despite women driving 40% of Nigeria's GDP, they face a $42 billion credit deficit. HerVest flips the script by focusing on the female saver-investor, creating a pipeline for capital that traditional banks ignore. With 43 employees and $7.2M in revenue, they are proving that inclusion is profitable.
The Growth Engine
Traffic tells a story of intent. With 5,610 monthly visits, nearly half (44%) come from organic search. This isn't paid growth; it's brand affinity. Users aren't searching for generic 'loans'—they are searching for 'HerVest' specifically. The brand is becoming synonymous with financial inclusion for the African woman.
The tech stack reveals a focus on experience and scalability. They leverage modern tools like Tailwind CSS and GSAP for a polished UI, ensuring the app feels premium—a crucial differentiator in a market saturated with clunky banking interfaces. The use of PWA (Progressive Web App) technology suggests a strategic focus on accessibility across varying network conditions in emerging markets.
- GLI Strategy: Capital is specifically funneled to women-led businesses.
- Zero Hidden Fees: Transparent pricing model (free transfers, zero withdrawal charges).
- Brand Authority: Dominating search for key figures like 'Debola Deji-Kurunmi' and 'Ayo Bankole'.
The Verdict: A Niche Powerhouse
HerVest is proving that in emerging markets, depth beats width. By owning the 'female investor' narrative, they are building a moat that generic fintechs cannot cross.
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HerVest | Pioneering inclusive finance for the African woman.
HerVest is a digital platform providing financial inclusion for women through a Gender Lens Investment (GLI) approach. ...
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About hervest.ng
HerVest is a digital platform providing financial inclusion for women through a Gender Lens Investment (GLI) approach. ...
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Technology Stack
hervest.ng uses 23 technologies across their website including Google Fonts, Webflow, cdnjs, and more.
Fonts
Google Fonts
CMS
Webflow
CDN
cdnjs
Cloud & Hosting
AWS CloudFront, Cloudflare, Netlify
Advertising
Facebook Pixel
Forms
Netlify Forms, Typeform
Traffic & Audience
hervest.ng receives approximately 5.6K monthly visitors and ranks #4,156,989 globally. The website has a bounce rate of 56% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:04 on the site.
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