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Higg.com: The Sustainability OS for Global Supply Chains
How a data platform is turning ESG compliance from a cost center into a strategic advantage
In a world drowning in greenwashing, Higg.com (operating as Worldly) is building the verification layer for global commerce. This isn't just another ESG dashboard—it's a data monopoly in the making, powered by primary factory data from 10,000+ suppliers.
"They're not selling software—they're selling the truth about your supply chain."
The Search Moat
With 5,090 monthly searches for 'higg' alone—dwarfing competitors—they've captured the industry lexicon. Higg FEM (Facility Environmental Module) generates 1,000 monthly searches, creating a category-defining brand. This isn't accidental SEO; it's a product-led growth engine where the tool becomes the standard.
The Network Effect Trap
Worldly's power isn't in the platform—it's in the data gravity. Once Nike, Adidas, and PVH upload factory data, suppliers must join to maintain business. Each new brand adds pressure on factories to report, creating a virtuous cycle where the platform becomes the single source of truth for ESG compliance.
The tech stack reveals their focus: jQuery for legacy stability, Tailwind CSS for rapid iteration, and Hotjar for understanding enterprise user behavior. But the real magic is in the data layer—verified primary data that turns subjective sustainability claims into auditable metrics. They're essentially building a Bloomberg Terminal for supply chain ethics.
- Vertical SaaS for consumer goods with 88% traffic concentration in undefined regions (likely US/EU enterprise hubs)
- 52% organic traffic suggests strong word-of-mouth and product virality within industry circles
- Direct traffic (28%) indicates a loyal, returning user base—enterprise stickiness at play
The Unsexy Billion-Dollar Play
While everyone chases AI hype, Worldly is building the indispensable infrastructure for sustainable commerce—turning regulatory pressure into a $100M+ revenue opportunity.
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Open Graph Image
https://worldly.io/wp-content/uploads/2026/01/website-default-image.png
Meta Tags
Sustainability and supply chain intelligence platform
Worldly is the leading sustainability and supply chain intelligence platform for consumer goods brands, retailers, and manufacturers—powered by verified primary data.
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About higg.com
Worldly is the leading sustainability and supply chain intelligence platform for consumer goods brands, retailers, and manufacturers—powered by verified primary data.
Company Overview
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Technology Stack
higg.com uses 22 technologies across their website including Google Fonts, PHP, WordPress, and more.
Fonts
Google Fonts
Programming Languages
PHP
CMS
WordPress
CDN
unpkg, jsDelivr
Cloud & Hosting
Cloudflare
Translation
Weglot
Traffic & Audience
higg.com receives approximately 3.1K monthly visitors and ranks #6,314,458 globally. The website has a bounce rate of 40% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:07 on the site.
The majority of higg.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about higg.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit higg.com directly at https://higg.com.