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Hillview: The Stealth Cannabis Giant
A $21M revenue company with a digital footprint smaller than a startup
In an industry obsessed with digital marketing, Hillview Medical operates with a digital footprint that's almost invisible. With $21.1M in annual revenue from just 574 monthly website visits, they've built a business that defies modern growth playbooks.
"They're not building a brand online—they're building a business offline, and the numbers prove it works."
The B2B Cannabis Play
While most cannabis companies fight for eyeballs on Instagram and Google, Hillview appears to be a B2B operator. Their traffic profile—42% direct, only 33% organic—suggests a business built on relationships and contracts, not SEO and content marketing. This is a wholesale or distribution play, not a consumer-facing brand.
The Revenue-to-Traffic Paradox
The math is staggering: $36,759 in revenue per monthly visitor. This isn't a conversion funnel problem—it's a signal that their website is essentially a digital business card. They're not trying to convert cold traffic; they're serving existing partners who know exactly where to find them.
The tech stack reveals a pragmatic approach. They're using standard tools like jQuery, Bootstrap, and Cloudflare—not the bleeding-edge frameworks that Silicon Valley startups obsess over. This isn't a tech company pretending to be in cannabis; it's a cannabis company that uses tech as a utility, not a differentiator.
- Revenue per visitor: $36,759 (industry-defying metric)
- Traffic profile: 100% from undefined region (likely geofencing or privacy settings)
- Leadership: Experienced team with corporate social responsibility focus
- Tech stack: Pragmatic, not performative
The Anti-Startup Startup
Hillview proves that in regulated industries, relationships beat algorithms every time
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Meta Tags
Hillview - Cultivating Well-Being
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About hillviewmed.com
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Technology Stack
hillviewmed.com uses 12 technologies across their website including Google Maps, Google Fonts, HSTS, and more.
Maps
Google Maps
Fonts
Google Fonts
Security
HSTS
Cloud & Hosting
Cloudflare
Scheduling
Cal.com
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
hillviewmed.com receives approximately 574 monthly visitors. The website has a bounce rate of 36% with visitors viewing an average of 2.2 pages per visit. Users spend an average of 0:50 on the site.
The majority of hillviewmed.com's traffic comes from .
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