homegenius.com
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Homegenius: The Quiet Data Powerhouse
Unpacking the $7M valuation engine behind real estate's hidden metrics
Homegenius isn't a consumer-facing startup; it's the data engine powering real estate decisions for lenders, agents, and investors. With a lean team of 52 generating $7M in revenue, they've built a B2B valuation and analytics platform that flies under the radar while dominating specific search queries.
"Homegenius proves you don't need viral marketing when you own the data infrastructure for multi-million dollar transactions."
The Search Dominance Play
While their global rank is #4.5M, Homegenius dominates specific high-intent queries. They capture 860 monthly searches for 'house appreciation calculator' and rank for payment calculations like 'payment for 30913.27 at 6.44 percent for 90 months.' This isn't accidental SEO—it's a strategic capture of the exact metrics real estate professionals need daily.
The B2B Flywheel
With 46% direct traffic, Homegenius has achieved what every SaaS founder dreams of: a self-sustaining professional user base. These aren't casual visitors—they're brokers, appraisers, and lenders returning to the platform for valuation tools. The 26% organic traffic represents new discovery, but the direct traffic reveals true product stickiness.
Their tech stack tells the story of a pragmatic, modern platform: Tailwind CSS for rapid UI development, Bootstrap for components, and Framer for interactions. They're not reinventing the wheel—they're building reliable, fast tools that professionals can trust when valuing properties worth hundreds of thousands of dollars.
- Domain authority in niche real estate calculations
- B2B product-led growth without enterprise sales overhead
- Strategic integration with Radian's broader real estate ecosystem
- Lean operations: $134K revenue per employee
The Unsexy Billion-Dollar Play
Homegenius isn't chasing unicorn status—it's building the essential data layer for real estate transactions. In an industry where accuracy equals trust, they're the quiet infrastructure powering the next generation of property decisions.
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About homegenius.com
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Technology Stack
homegenius.com uses 16 technologies across their website including HSTS, Framer, cdnjs, unpkg, and more.
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HSTS
CMS
Framer
CDN
cdnjs, unpkg
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Cloudflare
Privacy & Consent
OneTrust
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Traffic & Audience
homegenius.com receives approximately 3.8K monthly visitors and ranks #4,539,067 globally. The website has a bounce rate of 46% with visitors viewing an average of 1.8 pages per visit. Users spend an average of 0:18 on the site.
The majority of homegenius.com's traffic comes from undefined, .
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