hoppier.com
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Hoppier: The Virtual Gift Card Battleground
A 6-person, $0.6M ARR startup taking on corporate gifting with surgical precision
While corporate gifting remains a fragmented $200B+ market, Hoppier is carving out a niche by solving the single biggest pain point: waste. 30% of gift cards go unused, representing billions in lost value. Hoppier's bet? Virtual cards with instant fund retrieval.
"Hoppier isn't selling gift cards—they're selling financial control disguised as employee appreciation."
The 6-Person Powerhouse
Led by CEO Cassy Aite and CTO Emil Aite, this lean team is generating $100K+ per employee in revenue. With 1,200+ teams on board, they've achieved product-market fit in a space dominated by legacy players like Giftogram and Blackhawk Network. Their secret sauce? A platform that treats unspent funds as a liability to be returned, not revenue to be kept.
Traffic & SEO Strategy
Hoppier's 56K monthly visits split 45% organic / 42% direct suggests strong brand recall and SEO maturity. They rank for 'virtual christmas gifts' (260 volume) and 'virtual team fun activities' (140 volume)—bottom-funnel terms that convert. The 26.7% traffic from 'undefined' countries hints at either tracking issues or a truly global customer base.
- Surgical focus on waste reduction: 30% of cards wasted? Not on their watch.
- 60+ country reach positions them for global remote teams, not just US-centric.
- 10,000+ vendor network—critical for user choice and adoption.
- Tech stack leans modern (Vite, Tailwind) but keeps jQuery for legacy support.
The Verdict: High Ceiling, Narrow Moat
Hoppier is executing a classic vertical SaaS playbook in a horizontal market. The moat is product velocity and customer intimacy—defensible for now, but scale requires enterprise sales infrastructure.
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Meta Tags
Hoppier | The #1 Virtual Gift Card & Employee Rewards Platform
Hoppier makes employee rewards easy with virtual gift cards. Reward teams, boost engagement, and streamline corporate gifting—all in one platform.
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About hoppier.com
Hoppier makes employee rewards easy with virtual gift cards. Reward teams, boost engagement, and streamline corporate gifting—all in one platform.
Company Overview
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Technology Stack
hoppier.com uses 28 technologies across their website including Adobe Fonts, Google Fonts, Okta, HSTS, and more.
Fonts
Adobe Fonts, Google Fonts
Authentication
Okta
Security
HSTS
CMS
Webflow
CDN
cdnjs
Cloud & Hosting
Amazon S3, Amazon Web Services, AWS CloudFront, Cloudflare
Traffic & Audience
hoppier.com receives approximately 56.0K monthly visitors and ranks #603,191 globally. The website has a bounce rate of 40% with visitors viewing an average of 2.0 pages per visit. Users spend an average of 0:40 on the site.
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This page provides publicly available information about hoppier.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit hoppier.com directly at https://hoppier.com.