humanaut.is
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Humanaut: The Ad Agency for the Better World
A creative powerhouse selling ads for brands that actually improve lives.
Forget selling soda and credit cards. Humanaut isn't just another ad agency; it's a creative shop with a conscience, specifically targeting brands that make things better for people, animals, and the planet. They aren't just making noise; they're engineering 'good things inside people's brains.'
""We get good things inside people's brains.""
The 'Liquid Death' Effect
Humanaut's strategy relies on high-impact, often viral, creative work. Their top keywords reveal a playbook focused on brand-defining campaigns—like the 'Liquid Death Name Generator'—rather than generic service terms. They dominate search for their own brand ('humanaut' - 790 monthly searches) and their specific cultural hits, proving their creative output is their primary lead gen engine.
A Niche of True Believers
With a lean team of 40 and $8M in revenue ($200k per head), Humanaut operates with high efficiency. They aren't chasing scale; they're chasing impact. The leadership team, led by Founder David Littlejohn and VP Daniel Jacobs, curates a client roster that aligns with their values—likely B-Corps and purpose-driven startups—creating a closed-loop ecosystem of mutual advocacy.
Their tech stack reveals a modern, agile operation. Using Tailwind CSS and Bootstrap for rapid UI development, coupled with PWA capabilities and Lottie animations, they prioritize performance and interactivity. This isn't a legacy agency hamstrung by old tech; they build digital experiences that move as fast as their ideas.
- Value-Aligned Client Selection: They likely reject revenue that conflicts with their mission of 'bettering the planet.'
- Cultural Engineering: Campaigns like 'Holy Chicken' (1,000 monthly searches) show a willingness to tackle controversial topics for brand differentiation.
- Direct Traffic Dominance: 59% direct traffic indicates a strong brand recall; people seek them out specifically rather than stumbling upon them.
The Future of Advertising is Value-Driven
Humanaut proves you don't need to sell everything to everyone. By narrowing their focus to 'bettering the world,' they've built a profitable, culturally relevant agency that attracts the exact kind of clients they want to work with.
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Humanaut | Home
We’re the world’s top ad agency for brands making things better for people, animals, and the planet.
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About humanaut.is
We’re the world’s top ad agency for brands making things better for people, animals, and the planet.
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humanaut.is uses 12 technologies across their website including Vimeo, HSTS, Sentry, and more.
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Traffic & Audience
humanaut.is receives approximately 3.4K monthly visitors and ranks #4,795,368 globally. The website has a bounce rate of 38% with visitors viewing an average of 2.0 pages per visit. Users spend an average of 0:32 on the site.
The majority of humanaut.is's traffic comes from .
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