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HunterCo: The Brazilian Recruitment Engine
How a 30-person team is building Brazil's first integrated recruitment platform
While global HR tech giants focus on enterprise scale, HunterCo is executing a precision play in Brazil's fragmented recruitment market. They've built the country's first truly integrated platform connecting companies, consultancies, and candidates in a single ecosystem.
"HunterCo isn't just another job board—it's a recruitment ecosystem where consultancies become partners, not competitors."
The Three-Sided Network
HunterCo's genius lies in its triad model. Unlike LinkedIn (candidate-centric) or Indeed (company-centric), HunterCo treats recruitment consultancies as first-class citizens. This creates a powerful network effect: consultancies bring both supply (candidates) and demand (companies), while the platform handles matching and workflow. The 30-person team has achieved $3.5M in revenue by focusing on this underserved middle layer of the Brazilian recruitment market.
The SEO Moat Strategy
With only 2,309 monthly visits but 42% direct traffic, HunterCo reveals a counterintuitive strategy. Their top keywords like 'futura gestão de pessoas' (280 monthly volume) and 'analista faturamento sap santo andre' (260 volume) show hyper-local, niche targeting. They're not competing for broad terms like 'jobs in Brazil'—they're dominating specific job titles and locations. This creates a defensible moat where they own micro-markets that global players ignore.
The tech stack tells a story of pragmatic execution. Built with jQuery, Bootstrap, and Tailwind CSS, HunterCo prioritizes speed and reliability over cutting-edge frameworks. Their use of core-js and lazy loading shows they're optimizing for Brazil's variable internet speeds. This isn't a Silicon Valley vanity project—it's a tool built for real-world constraints.
- Integrated platform connecting three distinct user groups (companies, consultancies, candidates)
- Hyper-local SEO strategy targeting specific job titles and locations
- Pragmatic tech stack prioritizing performance over trends
- Strong direct traffic (42%) indicating brand recognition and repeat usage
HunterCo proves that niche depth beats global breadth
In a market where everyone chases scale, owning a specific, underserved layer of the value chain can be more profitable than competing with giants
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Open Graph Image
https://www.hunterco.com.br/wp-content/uploads/2020/07/onlylogo.png
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Home - HunterCo
A HunterCo é a primeira plataforma integrada de recrutamento, conectando empresas, consultorias e candidatos.
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About hunterco.com.br
A HunterCo é a primeira plataforma integrada de recrutamento, conectando empresas, consultorias e candidatos.
Company Overview
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Technology Stack
hunterco.com.br uses 22 technologies across their website including Font Awesome, Google Fonts, reCAPTCHA, PHP, and more.
Fonts
Font Awesome, Google Fonts
Security
reCAPTCHA
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PHP
CMS
WordPress
Email Marketing
ActiveCampaign
Advertising
DoubleClick Floodlight, Google Ads, Facebook Pixel
Traffic & Audience
hunterco.com.br receives approximately 2.3K monthly visitors and ranks #4,412,477 globally. The website has a bounce rate of 27% with visitors viewing an average of 5.2 pages per visit. Users spend an average of 1:48 on the site.
The majority of hunterco.com.br's traffic comes from .
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