Identigen isn't chasing flashy headlines or consumer DNA fads. They're in the trenches of forensic science and industrial biotechnology, connecting DNA sequencing with data intelligence to solve complex problems for businesses that can't afford to be wrong.

"They have zero web traffic because their clients aren't browsing—they're solving million-dollar problems with DNA evidence."

• DNA traceability solutions for industrial applications
• Data intelligence layer for forensic and scientific analysis
• B2B model with long sales cycles and high switching costs
• Laboratory infrastructure with specialized management team

The keyword data reveals their niche: 'traceback,' 'dna back,' 'datalive'—terms that point to chain-of-custody and forensic tracking applications. These aren't vanity metrics; they're the search terms of scientists and investigators solving real-world problems. The lack of traffic isn't a failure—it's a filter.