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IdentityForce: The B2B Identity Shield
A $1.5M revenue company dominating corporate identity protection with a stealthy, direct-traffic model.
In a market saturated with consumer-facing identity theft services, IdentityForce operates quietly in the B2B lane, securing the data of employees via corporate partnerships. This isn't a flashy DTC app; it’s a high-trust backend utility for enterprise.
"IdentityForce isn't chasing SEO keywords; they are embedded in the employee benefits packages of major corporations."
The B2B Trojan Horse
With only 17 employees generating $1.5M in revenue, IdentityForce achieves a staggering $88k revenue per employee. Their traffic profile reveals the strategy: 80% direct traffic. This indicates that users aren't discovering them via search—they are logging in because their employer enrolled them. It’s a classic B2B SaaS model wrapped in a consumer protection product.
The SEO Blindspot
IdentityForce captures just 13% of its traffic from organic search, relying heavily on brand recognition. Their top keywords ('identityforce', 'identity force login') suggest a captive audience rather than a growth engine. For a company in the finance industry, this lack of organic diversification is a vulnerability; they are entirely dependent on partner referrals to drive new cohorts.
The technology stack is utilitarian and focused on conversion tracking. They employ Google Analytics, Tag Manager, and Hotjar to monitor user behavior, alongside Microsoft Ads for targeted B2B acquisition. The presence of Tailwind CSS and Bootstrap suggests a lean engineering team prioritizing rapid UI deployment over custom frontend frameworks—a sensible choice for a company of this size.
- High-Value B2B Model: Revenue per employee indicates a premium service offering.
- Brand Dependency: 80% direct traffic shows strong brand recall but low acquisition diversity.
- Trust Factor: 901 Trustpilot reviews provide social proof, though the 3.5/5 rating leaves room for improvement.
- Niche Focus: Dominates the 'identity force cigna' vertical, suggesting deep integration with specific insurance ecosystems.
The Silent B2B Play
IdentityForce proves that in identity protection, being the quiet backend partner for big insurers pays better than being the loudest consumer brand.
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5 keywordsHow is Identityforce's SEO?
Meta Tags
Identity Theft Protection & Solutions | IdentityForce®
Protect yourself, your family and your business from identity theft and fraud with identity theft protection from IdentityForce.
Identity Theft Protection & Solutions
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IdentityForce
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Reviews (20)
My experience with Identy Force
They do what they say when you buy the product. I get absolute confidence that they keep my ID safe. Well worth the money to have peace of mind.
was confused by an email they sent
was confused by an email they sent, but they responded quickly and cleared it up!!!
Keeping me well informed and updated on…
Keeping me well informed and updated on my online presence
They have you covered and protected
I enjoy knowing that they are looking out for me and that they provide me with emails letting me k ow all is fine
Excellent communication.
Excellent communication.
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About identityforce.com
Protect yourself, your family and your business from identity theft and fraud with identity theft protection from IdentityForce.
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Technology Stack
identityforce.com uses 17 technologies across their website including Google Fonts, WordPress, Cloudflare, and more.
Fonts
Google Fonts
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WordPress
Cloud & Hosting
Cloudflare
Privacy & Consent
OneTrust
Advertising
DoubleClick Floodlight, Microsoft Ads, Google Ads
CRM
Salesforce
Traffic & Audience
identityforce.com receives approximately 93.3K monthly visitors and ranks #297,693 globally. The website has a bounce rate of 32% with visitors viewing an average of 4.8 pages per visit. Users spend an average of 3:49 on the site.
The majority of identityforce.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about identityforce.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit identityforce.com directly at https://identityforce.com.