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idnow.io
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idnow.io

19 technologies
VerifiedVisit152.0K/mo$86M47519 Tech25 Leads
Deep Dive

idnow.io: The Silent Giant of Digital Identity

How a German fintech is quietly powering trust for 150K monthly users

In a world drowning in fraud, idnow.io doesn't just detect it—they commoditize trust. With 475 employees and $86M in revenue, this isn't a startup; it's an infrastructure layer for Europe's financial ecosystem.

152K
monthly visitors
$86.1M
annual revenue
475
employees
3.2
trustpilot score

"They don't sell software. They sell the absence of fraud."

The Traffic Paradox

With 152K monthly visits and a global rank of #288,887, idnow.io appears modest. But dig deeper: 44% organic search and 44% direct traffic reveal a powerful moat. This isn't a viral brand—it's a B2B utility. Customers don't browse; they integrate. The 'embezzlement' keyword (40K searches) reveals their hidden SEO strategy: targeting risk, not solutions.

The KYC Monopoly

Their top keyword isn't their brand—it's 'kyc' (88K monthly searches). They're not competing for attention; they're capturing intent. When a bank needs to verify identity, idnow.io is the silent partner in the background. The 3.2 Trustpilot rating from 15K+ reviews is telling: enterprise software isn't loved, it's trusted to work.

The leadership team is a mix of German engineering discipline and growth hacking. CEO Andreas Bodczek runs a 475-person machine, while Co-Founder Dennis Ferenczy (Chief Growth Officer) focuses on scaling the 'trust as an asset' narrative. This isn't a founder-led cult; it's a professionalized scale-up.

  • Revenue per employee: ~$181K (high for fintech infrastructure)
  • Traffic is stable, not viral—indicative of sticky, long-term contracts
  • 44% direct traffic means customers know exactly where to go
No viral marketing
Enterprise-grade reliability
No flashy UI (Tech stack: jQuery, Bootstrap)
Deep regulatory compliance
No consumer brand recognition
Direct traffic dominance

The Infrastructure Play

idnow.io wins by being invisible. They're the pipes, not the faucet. For investors: this is a boring, profitable, defensible business. For founders: this is how you build a $100M+ fintech—solve a painful, regulated problem and let the banks come to you.

What tech stack does Idnow use?

32 detected
Security1
Programming Languages1
Marketing Automation1
Web Standards1
UI Libraries1
Tracking & Analytics13
G
Google Tag Manager
L
LinkedIn Insight Tag
L
LinkedIn Insight Tag
H
HubSpot
C
Cloudflare
H
HubSpot
G
Google Tag Manager
A
Analytics Service
T
Tracking Pixel
L
LinkedIn Insight Tag
L
LinkedIn
G
Google Analytics
G
Google AdSense

How much traffic does Idnow get?

Traffic & Engagement

152.0K
Monthly Visits
1.9
Pages/Visit
0:39
Avg. Duration
43%
Bounce Rate
Monthly Traffic Trend+9%
138.9K
Oct 2025
Oct
150.0K
Nov 2025
Nov
152.0K
Dec 2025
Dec

Traffic Sources

Search
44%
Direct
44%
Social
2%
Referrals
9%
Email
0%
Paid
1%

Where is Idnow's audience located?

🌍19.1%
🌍6.3%
🌍4.7%
🌍4.0%
🌍4.0%

What keywords does Idnow rank for?

5 keywords
1idnow4.8K vol$2.11
2embezzlement40.3K vol$1.86
3id now1.8K vol$1.23
4ariadnext400 vol
5kyc88.2K vol$2.19

How is Idnow's SEO?

Open Graph Image

OG Image preview
og:image

https://www.idnow.io/wp-content/uploads/IDnow-shield-v2-2-870x1024.png

Meta Tags

title36 chars

IDnow - Where trust powers identity.

description121 chars

We turn trust into your greatest asset, delivering scalable security, adaptive compliance and real-time fraud prevention.

languageEN-GB

H1 Tags

h1Where trust powers identity.

Schema Types

Unknown

Who works at Idnow?

Loading leads...

What do customers think of Idnow?

IDnow

IDnow

3.2
15,955 reviews
✓ Claimed

Categories

Electronics & Technology#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days
Claimed Date
9/13/2018

Contact Information

Address:
Auenstrasse 100
München, DE

Reviews (20)

Filter by rating:
Gino Laveneziana
1/19/2026
🇩🇪 Germany1 reviewsBasicLinkVerified
Experience date: 1/19/2026
Good service

Good service

customer
1/17/2026
🇩🇪 Germany3 reviewsBasicLinkVerified
Experience date: 1/17/2026
Simple and efficient

Simple and efficient

Ulrich Commer
1/15/2026
🇩🇪 Germany1 reviewsBasicLinkVerified
Experience date: 1/15/2026
Bestens

Top, thanks

Ran
1/15/2026
🇩🇪 Germany1 reviewsBasicLinkVerified
Experience date: 1/15/2026
Friendly staff

Friendly staff

Andre Kunert
1/13/2026
🇩🇪 Germany4 reviewsBasicLinkVerified
Experience date: 1/13/2026
Good Service 👍

Good Service 👍

Frequently Asked Questions about Idnow

What is Idnow's Revenue?
Idnow generates approximately $86M in annual revenue. With 475 employees, that's $181,250 per employee.
What does Idnow do?
We turn trust into your greatest asset, delivering scalable security, adaptive compliance and real-time fraud prevention.
How fast is Idnow growing?
Idnow employee count has changed by 43% year over year.
What technologies does Idnow use?
Idnow uses 19 technologies across their website including Fonts, Security, Programming Languages. Key technologies include Font Awesome, Google Fonts, HSTS, PHP.
Who are Idnow's competitors?
Idnow's main competitors include Onfido, Auth0, ForgeRock, CoffeeBean Technology, FusionAuth. These companies operate in similar markets and compete for the same customer base.
What do customers think of Idnow?
Idnow has a Trustpilot score of 3.2 out of 5 (3 stars) based on 15,955 customer reviews.

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About idnow.io

We turn trust into your greatest asset, delivering scalable security, adaptive compliance and real-time fraud prevention.

Company Overview

idnow.io
Website
finance
Industry
#288,887
Global Rank
152.0K
Monthly Visitors
19
Technologies
25+
Employees

Technology Stack

idnow.io uses 19 technologies across their website including Font Awesome, Google Fonts, HSTS, PHP, and more.

Fonts

Font Awesome, Google Fonts

Security

HSTS

Programming Languages

PHP

CMS

WordPress

Marketing Automation

HubSpot

Advertising

DoubleClick Floodlight

Traffic & Audience

152.0K
Monthly Visits
43%
Bounce Rate
1.9
Pages/Visit
0:39
Avg. Duration

idnow.io receives approximately 152.0K monthly visitors and ranks #288,887 globally. The website has a bounce rate of 43% with visitors viewing an average of 1.9 pages per visit. Users spend an average of 0:39 on the site.

The majority of idnow.io's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is idnow.io?
We turn trust into your greatest asset, delivering scalable security, adaptive compliance and real-time fraud prevention.
What technologies does idnow.io use?
idnow.io uses 19 technologies including Font Awesome, Google Fonts, HSTS, and 13 more. View the full tech stack analysis above.
How do I contact idnow.io?
You can contact idnow.io via email at [email protected] or through their contact page.
Is idnow.io hiring?
Check idnow.io's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is idnow.io?
idnow.io receives approximately 152.0K monthly visitors and ranks #288,887 globally.

Related Searches

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This page provides publicly available information about idnow.io. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit idnow.io directly at https://idnow.io.