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Illuminus: The 89-Person Powerhouse in Senior Living
How a Wisconsin-based consultancy quietly commands a $19.6M revenue stream in senior care.
In an industry obsessed with hyper-growth and venture capital, Illuminus.us operates on a different frequency. With just 89 employees, this Wisconsin-based firm has built a $19.6M revenue engine by solving the operational chaos of senior living facilities.
"Illuminus isn't selling software; they are selling survival for facilities drowning in regulatory complexity."
The B2B2C Playbook
Illuminus operates in the 'Consulting' industry, but their digital footprint reveals a sophisticated B2B2C strategy. With 47% of traffic coming directly to illuminus.us, they have established a brand that facility operators and families seek out explicitly. Their SEO strategy targets high-intent, hyper-local queries like 'fort atkinson nursing home wi' (600 monthly volume), positioning themselves as the regional authority.
The Efficiency Paradox
While their global rank (#2,617,768) suggests modest scale, their revenue-per-employee metric is exceptional. At $219,000 per head, Illuminus punches well above its weight compared to typical consulting firms. This efficiency suggests a highly specialized service model—likely leveraging proprietary methodologies for skilled nursing and independent living management that reduces overhead for their clients.
The leadership team, featuring executives like Sherry Cira (SVP Administration) and Jennifer Johnson (Executive Director), reflects a structure deeply rooted in operations rather than pure sales. This aligns with their service offerings ranging from Skilled Nursing Care to Spiritual Care—a holistic approach that traditional consultants often miss.
- Dominates Wisconsin market with localized keyword strategies
- Leverages modern tech stack (Tailwind, Vite, HSTS) for credibility
- Maintains high-touch social presence across Facebook, LinkedIn, and Instagram
- Operates with a lean, high-margin consulting model
The Silent Giant of Senior Care
Illuminus proves that in a fragmented industry, deep vertical expertise beats broad horizontal expansion every time.
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Experience a New Dimension of Senior Living at Illuminus
Explore Illuminus for top senior living in Wisconsin, from Independent Living to Skilled Nursing Care. Live with dignity and purpose.
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About illuminus.us
Explore Illuminus for top senior living in Wisconsin, from Independent Living to Skilled Nursing Care. Live with dignity and purpose.
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Technology Stack
illuminus.us uses 18 technologies across their website including Vimeo, Adobe Fonts, HSTS, and more.
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Traffic & Audience
illuminus.us receives approximately 6.7K monthly visitors and ranks #2,617,768 globally. The website has a bounce rate of 49% with visitors viewing an average of 2.5 pages per visit. Users spend an average of 2:28 on the site.
The majority of illuminus.us's traffic comes from .
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