impremedia.com
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The US Hispanic Media Powerhouse You've Overlooked
impreMedia: 148 employees, $39.6M revenue, and a daily reach of over 1M Hispanics
In a digital landscape dominated by giants, impreMedia operates as a lean, soulful publisher with a specific, powerful mission: engaging the US Hispanic market. With the soul of a publisher and the precision of a modern media company, they've built a $39.6M business on trust and targeted content.
"They aren't chasing the entire web; they're owning a specific, high-value demographic with the depth of a legacy newsroom."
The Demographic Goldmine
impreMedia isn't casting a wide net; they are spearfishing. Their claim of reaching 'over a million Hispanics daily' is backed by a portfolio of trusted brands like La Opinión. This isn't just traffic; it's a culturally fluent, engaged audience that advertisers struggle to reach elsewhere. With a Global Rank of #7.8M, they prove that SEO volume is irrelevant when you have a dedicated, direct audience.
The 'Soul of a Publisher' Strategy
While many media companies pivot blindly to algorithm-driven content, impreMedia leans into its heritage. They leverage legacy trust (La Opinión) to fuel modern engagement. Their tech stack—jQuery, Bootstrap, Google Analytics—suggests a stable, established infrastructure rather than a constant, disruptive overhaul. They are optimizing for retention, not just viral spikes.
The traffic data tells a fascinating story of a 'direct-first' audience. With 42% direct traffic and only 33% organic search, impreMedia enjoys brand loyalty that most digital-native startups would kill for. Their top keywords—'impremedia', 'impremedia llc'—indicate that users are seeking them out specifically, not stumbling upon them via generic news searches. This is the hallmark of a destination brand, not a content farm.
- Niche Dominance: They focus exclusively on the US Hispanic market, avoiding dilution.
- Brand Trust: Leveraging legacy publications (La Opinión) to build modern digital bridges.
- Efficiency: A $39.6M revenue engine run by just 148 people—approx. $267k revenue per employee.
The Quiet Giant of Hispanic Media
impreMedia proves that depth beats breadth when you own the narrative of a specific community.
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impreMedia: US Hispanic Engagement Solutions
impreMedia is a US Hispanic Engagement Solutions company with the soul of a publisher offering superior content and advertising solutions.
impreMedia
impreMedia is a US Hispanic Engagement Solutions company with the soul of a publisher offering superior content and advertising solutions
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About impremedia.com
impreMedia is a US Hispanic Engagement Solutions company with the soul of a publisher offering superior content and advertising solutions.
Company Overview
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Technology Stack
impremedia.com uses 13 technologies across their website including Font Awesome, Google Fonts, HSTS, PHP, and more.
Fonts
Font Awesome, Google Fonts
Security
HSTS
Programming Languages
PHP
CMS
WordPress
CDN
unpkg
Customer Support
Zendesk
Traffic & Audience
impremedia.com receives approximately 2.1K monthly visitors and ranks #7,828,432 globally. The website has a bounce rate of 37% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:36 on the site.
The majority of impremedia.com's traffic comes from .
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