In a world drowning in data, Incooling is betting that the biggest problem isn't storage—it's heat. With a team of just four people and less than $1M in revenue, this Dutch startup isn't just selling hardware; they're selling a cooler future for the planet's servers.

"Their entire operation runs with the lean efficiency of a single server rack, yet their ambition scales to the global data center industry."

The hardware industry is notoriously difficult to break into, yet Incooling's $0.8M revenue from just four employees signals remarkable efficiency. While competitors burn cash on marketing, Incooling appears to be focused on R&D and direct sales. Their tech stack—built on Tailwind CSS, Cloudflare, and HubSpot—reveals a pragmatic approach: modern, scalable, and cost-effective.

• Hardware-first approach: They aren't building software wrappers; they're engineering physical cooling solutions.
• Micro-team efficiency: 4 employees generating $800K revenue implies ~$200K revenue per employee.
• Niche traffic strategy: Their 755 monthly visits are likely high-intent leads, not casual browsers.
• Eindhoven ecosystem: Leveraging the Netherlands' semiconductor corridor for talent and partnerships.