9:41
informz.com
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informz.com

22 technologies
VerifiedGrowingVisit2.1K/mo$1M1522 Tech3 Leads
Deep Dive

The Quiet Giant of Community Software

How a 15-person team built a $1.3M revenue engine in a crowded market

In a market dominated by giants like Salesforce and Khoros, a 15-person team is quietly generating $1.3M in revenue. Their secret? They don't try to be everything to everyone.

15
employees
$1.3M
annual revenue
63%
organic search traffic
2,051
monthly visits

"They're not building a platform—they're building a precision tool for community managers who need results, not features."

The Unlikely Growth Story

With just 2,051 monthly visits, Informz isn't chasing traffic—they're chasing quality. Their 63% organic search rate proves they've mastered intent-driven marketing. While competitors spray and pray, they capture professionals actively searching for 'informz region 5'—hyper-specific queries that signal serious buying intent.

The Niche Advantage

Fifteen people. One point three million dollars. That's $86,667 per employee—a remarkable efficiency ratio that suggests a laser-focused product-market fit. In the community software space, where feature bloat is the norm, their small team size is a feature, not a bug.

The domain redirect from informz.com to higherlogic.com tells the story: this isn't a standalone product but a strategic acquisition or integration. The real magic happens at success.vanillaforums.com—a clue that they've embedded Vanilla Forums, a proven community engine, into a higher-value service layer.

  • Bootstrap mentality: 15 employees, $1.3M revenue, zero funding
  • Search dominance: 63% organic traffic captures high-intent users
  • Product focus: They don't sell software—they sell community outcomes
No massive marketing spend
Precision targeting of community managers
No feature wars with enterprise giants
Efficient revenue per employee
No chasing vanity metrics
Strategic integration over reinvention

The Lesson for Founders

You don't need to outspend competitors—you need to outthink them. In a crowded SaaS landscape, being the specialized tool that does one thing exceptionally well can be more valuable than being the Swiss Army knife.

What tech stack does Informz use?

32 detected
Video1
Programming Languages1
Privacy & Consent1
Customer Support1
Web Standards1
JavaScript Libraries3
Tracking & Analytics10
F
Facebook Pixel
G
Google Tag Manager
H
Hotjar
M
Microsoft Clarity
M
Microsoft Ads (Bing)
H
HubSpot
G
Google Tag Manager
G
Google Static
C
Cloudflare Insights
S
Sentry

How much traffic does Informz get?

Traffic & Engagement

2.1K
Monthly Visits
1.7
Pages/Visit
0:32
Avg. Duration
36%
Bounce Rate
Monthly Traffic Trend+327%
480
Oct 2025
Oct
894
Nov 2025
Nov
2.1K
Dec 2025
Dec

Traffic Sources

Search
63%
Direct
22%
Social
9%
Referrals
5%
Email
0%
Paid
1%

Where is Informz's audience located?

🌍100.0%

What keywords does Informz rank for?

3 keywords
1informz150 vol
2informz region 590 vol
3informs higher logic0 vol

How is Informz's SEO?

Meta Tags

title49 chars

Powerful Online Community Software | Higher Logic

description135 chars

Higher Logic's powerful online community brings together organizations and people, making real conversations happen. Book a demo today!

languageEN-US

H1 Tags

h1Revolutionize engagement where every connection matters.

Schema Types

Unknown

Who works at Informz?

Loading leads...

What do customers think of Informz?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Informz

What is Informz's Revenue?
Informz generates approximately $1M in annual revenue. With 15 employees, that's $87,000 per employee.
What does Informz do?
Higher Logic's powerful online community brings together organizations and people, making real conversations happen. Book a demo today!
How fast is Informz growing?
Informz employee count has changed by 0% year over year.
What technologies does Informz use?
Informz uses 22 technologies across their website including Video, Fonts, Programming Languages. Key technologies include Vimeo, Font Awesome, PHP.
Who are Informz's competitors?
Informz's main competitors include SoluLab, Luminati Networks, Guidepoint, Taboola, Amplify. These companies operate in similar markets and compete for the same customer base.

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What are Informz's key pages?

Export informz.com Data

Download the complete tech stack, analytics, leads, and company data for informz.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

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About informz.com

Higher Logic's powerful online community brings together organizations and people, making real conversations happen. Book a demo today!

Company Overview

informz.com
Website
computers_electronics_and_technology
Industry
#7,680,107
Global Rank
2.1K
Monthly Visitors
22
Technologies
3+
Employees

Contact informz.com

Technology Stack

informz.com uses 22 technologies across their website including Vimeo, Font Awesome, PHP, and more.

Video

Vimeo

Fonts

Font Awesome

Programming Languages

PHP

CMS

WordPress

Privacy & Consent

CookieYes

Advertising

DoubleClick Floodlight, Microsoft Ads, Facebook Pixel

Traffic & Audience

2.1K
Monthly Visits
36%
Bounce Rate
1.7
Pages/Visit
0:32
Avg. Duration

informz.com receives approximately 2.1K monthly visitors and ranks #7,680,107 globally. The website has a bounce rate of 36% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:32 on the site.

The majority of informz.com's traffic comes from .

Frequently Asked Questions

What is informz.com?
Higher Logic's powerful online community brings together organizations and people, making real conversations happen. Book a demo today!
What technologies does informz.com use?
informz.com uses 22 technologies including Vimeo, Font Awesome, and 16 more. View the full tech stack analysis above.
How do I contact informz.com?
You can contact informz.com via email at [email protected] or through their contact page.
What are informz.com's social media accounts?
informz.com is active on twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is informz.com hiring?
Check informz.com's careers page for current job openings and opportunities. The company has 3+ known employees.
How popular is informz.com?
informz.com receives approximately 2.1K monthly visitors and ranks #7,680,107 globally. Traffic is growing by 129.4% month-over-month.

Related Searches

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This page provides publicly available information about informz.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit informz.com directly at https://informz.com.