inokim.com
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Inokim: The Quiet Titan of Premium E-Scooters
A lean, profitable, and globally dominant player in the high-end micromobility space.
In the noise of the electric scooter market, Inokim isn't shouting—it's cruising. With a lean team of 29 and $5M in revenue, this Israeli-born brand has quietly captured a global following without the VC-fueled hype that plagues competitors.
"Inokim proves that in hardware, profitability beats scale every time."
The Niche That Pays
Inokim targets the premium adult commuter segment—riders willing to pay $1,500+ for reliability and design. Their traffic split reveals a loyal base: 39% direct traffic indicates strong brand recall, while 47% organic suggests effective SEO for high-intent keywords like 'inokim oxo' (780 monthly searches). The 77% traffic concentration in one region hints at a strategic market focus rather than global spray-and-pray.
The Anti-Startup Playbook
While competitors burn cash on user acquisition, Inokim's $5M revenue with 29 employees suggests exceptional productivity per head. Their tech stack—jQuery, Tailwind, Bootstrap—prioritizes stability over flashy frameworks. The social presence spans TikTok to YouTube, but the real story is the absence of aggressive discounting or marketplace dependency. They sell direct, maintain margins, and let product quality drive word-of-mouth.
The leadership team—David Sahar (CEO), Dror Benshushan (Founder), and Leetal Ziv (CMO/CRO)—combines technical depth with commercial savvy. Unlike many hardware startups, they've avoided the VC trap, maintaining control and likely profitability. The 29-person team structure suggests a flat, agile organization where every hire directly impacts revenue.
- Premium positioning without luxury pricing
- Lean operations with high revenue-per-employee
- Strong organic search presence for branded terms
- Global reach with strategic regional focus
- Direct-to-consumer model protecting margins
The Profitability Paradox
In a sector obsessed with scale, Inokim's $5M revenue with 29 people might be the most impressive metric of all.
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Open Graph Image
http://inokim.com/cdn/shop/files/og-home.webp?v=1742156920
Meta Tags
Inokim | The Leader in High-End Electric Scooters
Inokim is the global leader in high end electric scooters for adults. We offer a range of e scooters that are perfect for anyone who wants to travel in style and comfort.
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About inokim.com
Inokim is the global leader in high end electric scooters for adults. We offer a range of e scooters that are perfect for anyone who wants to travel in style and comfort.
Company Overview
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Technology Stack
inokim.com uses 33 technologies across their website including hCaptcha, HSTS, cdnjs, unpkg, Cloudflare, and more.
Security
hCaptcha, HSTS, reCAPTCHA
CDN
cdnjs, unpkg, jsDelivr
Cloud & Hosting
Cloudflare
Push Notifications
Pusher
Email Marketing
Klaviyo
Advertising
DoubleClick Floodlight, Microsoft Ads, Google Ads, Facebook Pixel
Traffic & Audience
inokim.com receives approximately 14.2K monthly visitors. The website has a bounce rate of 65% with visitors viewing an average of 1.4 pages per visit. Users spend an average of 0:36 on the site.
The majority of inokim.com's traffic comes from undefined, .
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This page provides publicly available information about inokim.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit inokim.com directly at https://inokim.com.