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insignary.com
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insignary.com

9 technologies
VerifiedVisit6.7K/mo$1M159 Tech5 Leads
Deep Dive

Insignary: The SBOM Company You Haven't Heard Of

A $4M-funded Korean startup with 6,668 monthly visitors and a singular focus on software clarity.

In a world drowning in software complexity, one Korean startup is betting its entire $4M war chest on a single metric: Clarity. Insignary isn't chasing AI hype; it's tackling the unglamorous, critical infrastructure of software supply chain security, and the data suggests a niche strategy that could pay off big.

$4M
Total Funding
15
Team Size
6,668
Monthly Visits
53%
Direct Traffic

"They aren't selling a feature; they are selling a standard. Insignary is building the backbone of software transparency."

The Silent Traffic Signal

With only 6,668 monthly visitors, Insignary's traffic looks microscopic at first glance. But look closer: 53% of that traffic is direct. In the B2B software world, high direct traffic is the ultimate signal of intent. It means developers, CTOs, and security teams aren't stumbling upon Insignary by accident; they are typing the URL or clicking bookmarks because they have a specific problem to solve. This isn't viral growth; it's utility-driven retention.

The Keyword Clarity

The raw data reveals a fascinating keyword strategy. While they rank for broad terms like 'Clarity' (390K volume), they own the niche 'SBOM' (20K volume) and 'OIN' (120K volume). This isn't a company trying to be everything to everyone. It's a company anchoring itself in the specific, high-value lexicon of open-source compliance and software bill of materials. They are playing the long game on keywords that convert, not just keywords that click.

The leadership team is lean but experienced, with President Tae-Jin Kang and VP of Engineering Sihaeng Cho steering the ship. With a team of just 15 generating half a million in revenue, the efficiency ratio is aggressive. They aren't burning cash on headcount; they are focused on engineering a product that solves a painful, regulatory-driven problem.

  • The 'Clarity' Play: They are commoditizing the concept of software transparency into a marketable brand.
  • Niche Dominance: Ranking for 'SBOM' and 'OIN' positions them as specialists in a crowded security market.
  • Capital Efficiency: $4M funding with $0.5M revenue suggests they are in the 'product-market fit' validation phase, not yet scaling.
They don't have massive organic reach (Global Rank #2.6M).
They own high-intent, niche search terms.
They aren't a household name in the US/EU tech scene yet.
Their direct traffic proves a loyal, returning user base.
They lack the viral loops of consumer-facing tools.
Their stack (Next.js, Tailwind) is modern and performant, signaling engineering quality.

The Dark Horse of Software Supply Chain

Insignary isn't playing the volume game. They are playing the trust game. In an era of software breaches, being the 'Clarity' standard is a $4M bet worth watching.

What tech stack does Insignary use?

13 detected
Web Standards1
JavaScript Libraries1
Frontend Frameworks1
Tracking & Analytics4
G
Google Analytics
G
Google Tag Manager
G
Google Tag Manager
G
Google Analytics

How much traffic does Insignary get?

Traffic & Engagement

6.7K
Monthly Visits
2.9
Pages/Visit
2:02
Avg. Duration
40%
Bounce Rate
Monthly Traffic Trend-4%
6.9K
Oct 2025
Oct
7.1K
Nov 2025
Nov
6.7K
Dec 2025
Dec

Traffic Sources

Search
30%
Direct
53%
Social
5%
Referrals
11%
Email
0%
Paid
1%

Where is Insignary's audience located?

🌍97.8%
🌍2.2%

What keywords does Insignary rank for?

5 keywords
1clarity390.4K vol$2.60
2oin120.7K vol$2.94
3sbom20.7K vol$3.65
4클래리티680 vol
5코드너리430 vol

How is Insignary's SEO?

Meta Tags

title16 chars

Home | Insignary

description29 chars

Insignary company description

languageEN

Who works at Insignary?

Loading leads...

What do customers think of Insignary?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Insignary

What is Insignary's Revenue?
Insignary generates approximately $1M in annual revenue. With 15 employees, that's $33,350 per employee. The company has raised $4M in total funding.
What does Insignary do?
Insignary company description
How fast is Insignary growing?
Insignary employee count has changed by 114% year over year.
What technologies does Insignary use?
Insignary uses 9 technologies across their website including Analytics & Marketing, Performance, Web Standards. Key technologies include Google Tag Manager, Google Analytics, Lazy Loading, Priority Hints, Twitter Cards.
Who are Insignary's competitors?
Insignary's main competitors include GrammaTech, PortSwigger Web Security, Outpost24, CloudSploit, DefectDojo. These companies operate in similar markets and compete for the same customer base.

Export Data

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How to contact Insignary?

Contact Information

What are Insignary's key pages?

Export insignary.com Data

Download the complete tech stack, analytics, leads, and company data for insignary.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

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About insignary.com

Insignary company description

Company Overview

insignary.com
Website
#2,602,185
Global Rank
6.7K
Monthly Visitors
9
Technologies
5+
Employees

insignary.com Key Pages

Contact insignary.com

Email Addresses

Technology Stack

insignary.com uses 9 technologies across their website including Google Tag Manager, Google Analytics, Lazy Loading, Priority Hints, Twitter Cards, and more.

Analytics & Marketing

Google Tag Manager, Google Analytics

Performance

Lazy Loading, Priority Hints

Web Standards

Twitter Cards

CSS Frameworks

Bootstrap, Tailwind CSS

JavaScript Libraries

Swiper

Frontend Frameworks

Next.js

Traffic & Audience

6.7K
Monthly Visits
40%
Bounce Rate
2.9
Pages/Visit
2:02
Avg. Duration

insignary.com receives approximately 6.7K monthly visitors and ranks #2,602,185 globally. The website has a bounce rate of 40% with visitors viewing an average of 2.9 pages per visit. Users spend an average of 2:02 on the site.

The majority of insignary.com's traffic comes from undefined, .

Frequently Asked Questions

What is insignary.com?
Insignary company description
What technologies does insignary.com use?
insignary.com uses 9 technologies including Google Tag Manager, Google Analytics, Lazy Loading, Priority Hints, and 3 more. View the full tech stack analysis above.
How do I contact insignary.com?
You can contact insignary.com via email at [email protected] or through their contact page.
What are insignary.com's social media accounts?
insignary.com is active on twitter, youtube, facebook, linkedin. You can find links to all their social media profiles in the social section above.
How popular is insignary.com?
insignary.com receives approximately 6.7K monthly visitors and ranks #2,602,185 globally. Traffic is declining by 6.2% month-over-month.

Related Searches

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This page provides publicly available information about insignary.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit insignary.com directly at https://insignary.com.