Insiten operates like a special forces unit rather than a traditional agency. With 19 employees covering software engineering, QA, and core operations, they maintain a remarkably flat structure. Their team includes specialists like Michael Allain (Software Engineer) and Adam Nelson (QA Engineer), suggesting a tight-knit engineering culture focused on quality over quantity. This lean model allows them to move fast without the bureaucracy that plagues larger competitors.

Here's the counterintuitive insight: Insiten's website shows 0 monthly visits despite generating $1.7M in revenue. This isn't a failure—it's a strategy. They're not chasing inbound leads through SEO or content marketing. Instead, their growth comes from referrals, direct relationships, and word-of-mouth. Their social presence (Twitter, Facebook, LinkedIn, Instagram) serves as proof points rather than lead generation funnels. This is the ultimate anti-scale play in a growth-obsessed world.