insuresoft.com
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Insuresoft: The Quiet Giant of P&C
A $17M revenue player with a mysterious traffic profile and a very specific focus.
In a market dominated by massive legacy vendors, Insuresoft operates quietly but effectively. With 119 employees and $17.3M in revenue, they are carving out a niche in the Property & Casualty (P&C) insurance software space, specifically targeting the mid-market with cloud-native solutions.
"Insuresoft isn't chasing vanity metrics; they are a B2B revenue machine focused on the 'unsexy' backbone of the insurance industry."
The Mid-Market Specialist
Insuresoft avoids the sprawling complexity of enterprise giants like Guidewire and the limitations of off-the-shelf software. Their 'Diamond' application is tailored for mid-sized P&C carriers who need agility without the enterprise price tag. This focus allows them to punch above their weight in customer satisfaction and implementation speed.
The Traffic Paradox
Despite a global rank of #4.3M and modest monthly visits (4,214), their traffic profile is telling. 35% is direct—indicating strong brand recall and repeat usage. 48% is organic, driven by very specific, high-intent keywords like 'insuresoft migration process oakwood.' This isn't accidental traffic; it's targeted problem-solving.
The lack of public funding data suggests they are either bootstrapped or revenue-funded, a rarity in the SaaS-heavy tech services space. This financial discipline likely influences their product roadmap, prioritizing stability and customer retention over aggressive feature bloat.
- Tech Stack: Built on WordPress with Tailwind CSS and Bootstrap—indicating a pragmatic approach to marketing and frontend development.
- Key Leadership: Strong mix of technical leadership (Josh McDill, VP App Dev) and sales execution (Rob Copenhaver, VP Sales).
- Keyword Strategy: They rank for 'insurance soft' and 'insuresoft potenza,' showing they own their brand and adjacent terms effectively.
The Silent Scaler
Insuresoft proves you don't need hype to build a sustainable, high-value business in legacy industries.
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P&C Insurance Software Solutions | Insuresoft
Explore the Future of Insurance with Innovative P&C Insurance Software Solutions. Discover how our insurance software empowers real-time data analytics.
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About insuresoft.com
Explore the Future of Insurance with Innovative P&C Insurance Software Solutions. Discover how our insurance software empowers real-time data analytics.
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Technology Stack
insuresoft.com uses 11 technologies across their website including Font Awesome, PHP, WordPress, and more.
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Traffic & Audience
insuresoft.com receives approximately 4.2K monthly visitors and ranks #4,303,200 globally. The website has a bounce rate of 48% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:17 on the site.
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This page provides publicly available information about insuresoft.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit insuresoft.com directly at https://insuresoft.com.