While you're scrolling through Tinder on a flight, you're likely consuming a product managed by Intervine. This isn't a consumer brand—it's the invisible infrastructure behind your in-flight glass of wine, canned coffee, and pre-cooked meal. They don't sell to you; they sell to the airlines that serve you.

"They aren't chasing viral marketing; they're bidding for the contract to stock your tray table."

The company's leadership structure is classic B2B: a CEO (Jonjie Lockman) flanked by VPs of Operations, Acquisitions, and Corporate strategy. This isn't a startup; it's a mature, cash-flow-positive operation. With 70 employees generating $17M in revenue, that's approximately $242,000 per employee—a healthy ratio for a distribution-heavy business where margins are thin but volume is high.

• Distribution moat: Serving the complex, regulated global travel industry requires certifications and relationships that take years to build.
• Portfolio diversification: From wine to tableware, they've expanded beyond beverages to become a one-stop shop for airline provisioning.
• Tech stack simplicity: Using Tailwind CSS and Bootstrap suggests a functional, no-frills website built for utility over flashy UX—because their clients aren't browsing, they're ordering.