invisus.com
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Invisus: The Stealthy Cybersecurity Firm
A niche player in identity protection with a surprisingly small footprint
In the booming cybersecurity market, invisus.com operates like a ghost—protecting identities while keeping its own digital footprint minimal. With only 1,403 monthly visitors, this isn't a mass-market play; it's a precision strike on a specific niche.
"They're not competing with the giants—they're surviving in the cracks the giants ignore."
The Niche Strategy
Invisus targets a hyper-specific audience: 'idefend american fork ut' searches (420 monthly volume) and 'icare recovery' (1,300 monthly). This isn't accidental—it's surgical. They've positioned themselves as the go-to for legacy identity protection services, likely tied to specific regional partnerships or legacy product lines. The 38% direct traffic suggests a captive audience that knows exactly where to find them.
The Tech Stack Paradox
Their tech stack tells a story of conflicting priorities. They run OpenCart, Magento, and Shopware—e-commerce platforms for a cybersecurity firm. This suggests they're either selling physical products or their digital strategy is fragmented. The presence of jQuery and Bootstrap alongside Tailwind CSS indicates a legacy codebase that hasn't been modernized. For a security company, this technical debt is concerning.
The company's leadership team reveals a small, focused operation. Brent Standing serves dual roles as CIO/CTO, while Nathan Cochran handles product and market development. This lean structure explains the $3.7M revenue with 32 employees—a productivity ratio that suggests either high-value contracts or extreme cost efficiency.
- Revenue per employee: ~$115K (below industry average for cybersecurity)
- Traffic concentration: 100% from undefined geography (likely US-only)
- Keyword dominance: 42% of top keywords are 'idefend' variations
- Social presence: Active on Twitter, Facebook, LinkedIn—minimal engagement likely
The Quiet Survivor
Invisus proves you don't need scale to succeed—you need a loyal niche and operational discipline
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https://www.invisus.com/wp-content/uploads/opengraph-invisus.jpg
Meta Tags
Cybersecurity and ID Theft Protection Services - INVISUS
INVISUS
Cybersecurity and ID Theft Protection Services
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About invisus.com
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Technology Stack
invisus.com uses 21 technologies across their website including Font Awesome, Google Fonts, HSTS, Laravel, and more.
Fonts
Font Awesome, Google Fonts
Security
HSTS
Backend Frameworks
Laravel
Programming Languages
PHP
CMS
Squarespace, WordPress
CDN
cdnjs
Traffic & Audience
invisus.com receives approximately 1.4K monthly visitors and ranks #9,778,127 globally. The website has a bounce rate of 37% with visitors viewing an average of 2.2 pages per visit. Users spend an average of 0:55 on the site.
The majority of invisus.com's traffic comes from .
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