While everyone chases the next viral TikTok, IPv has spent 30 years quietly building the infrastructure that makes large-scale video production possible. Their platform isn't flashy—it's the invisible engine that archives, searches, and deploys millions of video assets for global brands.

"IPv doesn't compete with editing software—they own the archive that feeds it. That's a moat, not a feature."

The traffic data tells a fascinating story. 83% of visits come from 'undefined' countries, suggesting IPv's clients are in highly regulated industries (finance, government, healthcare) where tracking is restricted. This isn't a mass-market tool—it's enterprise infrastructure with privacy baked in.

• Revenue per employee: ~$205K (healthy for enterprise SaaS)
• Traffic dominated by direct visits (63%)—a sign of sticky, mission-critical product
• Top keywords include 'cxvideos' and 'ampas'—likely proprietary systems they're replacing
• Minimal organic presence (29%) indicates a sales-driven, not marketing-driven, growth model