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Jerusalem Evangelical Outreach: A Digital Ministry in the Holy Land
An analysis of a non-denominational ministry's digital footprint and operational scale.
In a region defined by ancient history and modern conflict, a digital ministry is operating with the scale of a mid-sized tech startup. Jerusalem Evangelical Outreach (JEO) isn't just broadcasting scripture; it's running a $12.5M operation with a 68-person team. This is what digital evangelism looks like at scale.
"JEO proves that non-profit impact scales like a business, but with a radically different definition of ROI."
The Operational Anomaly
Most non-profits struggle to monetize. JEO clears $12.5M in revenue with a lean 68-person team. That's approximately $184k in revenue per employee—a figure that rivals high-margin SaaS companies. They aren't just funded by donations; they are running a high-efficiency media operation out of Jerusalem.
The SEO Paradox
With only 588 monthly visits, the traffic numbers seem shockingly low for a $12.5M entity. However, this reveals a critical insight: JEO likely relies on direct traffic, email lists, and offline relationships rather than broad SEO. Their top keyword 'Jerusalem Express' suggests they are driving specific, intent-based traffic rather than chasing vanity metrics. They don't need the world to visit; they need the right people to engage.
The technology stack tells a story of modern pragmatism. They use Squarespace for CMS, Tailwind CSS for design, and Stimulus for interactivity. This isn't a legacy site stuck in 2010; it's a lightweight, modern build optimized for speed and maintenance. They are prioritizing function over flash, using HSTS and Lazy Loading to ensure accessibility in regions with slower internet connections.
- Revenue-per-employee ($184k) suggests exceptional operational efficiency.
- Traffic profile indicates a heavy reliance on direct/owned channels over organic search.
- Tech stack (Squarespace, Tailwind) prioritizes maintainability over custom complexity.
- Physical presence (Cafe Ministry Base) anchors the digital strategy in real-world community.
The Anti-Startup Startup
JEO operates with the discipline of a tech company but serves a mission that transcends metrics.
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Jerusalem Evangelical Outreach
JEO is a non-denominational ministry based in Jerusalem and operating across the Holy Land.
Jerusalem Evangelical Outreach
JEO is a non-denominational ministry based in Jerusalem and operating across the Holy Land.
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About jeoministry.org
JEO is a non-denominational ministry based in Jerusalem and operating across the Holy Land.
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Technology Stack
jeoministry.org uses 10 technologies across their website including Font Awesome, Adobe Fonts, HSTS, Squarespace, and more.
Fonts
Font Awesome, Adobe Fonts
Security
HSTS
CMS
Squarespace
Performance
Lazy Loading, Priority Hints
Web Standards
Twitter Cards
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
jeoministry.org receives approximately 588 monthly visitors. The website has a bounce rate of 35% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:00 on the site.
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