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JetBrains: The Unsexy Empire of Developer Tools
How 1,074 people built a $218M powerhouse that developers love and enterprises depend on
While everyone chases AI hype and consumer apps, JetBrains quietly dominates the unsexy, high-stakes world of developer tools. With IntelliJ IDEA as their flagship and Kotlin as their language, they've built a moat so deep that even Microsoft can't easily cross it.
"JetBrains doesn't just build tools—they architect the developer experience that powers modern software."
The Developer-First Philosophy
JetBrains' 1,074 employees serve a massive 7.56M monthly visitors with a 46% direct traffic rate—meaning developers return by choice, not by marketing. Their 12.4M backlinks aren't bought; they're earned through genuine product excellence and community trust.
The Search Dominance
Their SEO strategy is brutally effective: 'PyCharm' (404K monthly searches), 'JetBrains' (202K), and 'IntelliJ' (161K) are their top keywords. They own the search results for the exact terms developers use when looking for IDEs, creating a self-reinforcing growth loop.
The Trustpilot rating of 2.1/5 with only 74 reviews reveals an interesting truth: JetBrains serves professional developers who care more about productivity than consumer reviews. Their customers are enterprises and serious coders who value function over sentiment.
- Kotlin: A language they created that now powers Android development worldwide
- IntelliJ IDEA: The gold standard Java IDE that competitors still chase
- 13 technologies deployed for optimal performance, including PWA and lazy loading
- Global reach with traffic distributed across multiple regions
The Unbreakable Moat
JetBrains proves that in B2B developer tools, product excellence beats marketing every time. They don't need hype—developers are their evangelists.
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5 keywordsHow is Jetbrains's SEO?
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JetBrains: Essential tools for software developers and teams
JetBrains is a cutting-edge software vendor specializing in the creation of intelligent development tools, including IntelliJ IDEA – the leading Java IDE, and the Kotlin programming language.
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Reviews (20)
I've used JetBrains products for more…
I've used JetBrains products for more than a decade. Yes, I can VSCode for free and do so for work, but it's simply not as robust as JB's IDEs. It's so much quicker to navigate a codebase and make changes across files. Plus, their support and investment in programming communities is unparalelled.
The company develops cool products.
The company develops cool products.
great
Jetbrains makes the best ides and they look cool. they work well on most OSs too
I really love Intellij Ultimate, but there are issues
I really love so much of the Intellij Ultimate app. It does all sorts of amazing things much better than something like Visual Studio code, and without having to configure a lot of them first. Just works out of the box. However, that comes with a hefty price on disk space and often speed. While it's a fantastic piece of software, it takes up a massive 4GB of disk space and often takes a while to perform certain functions because of its complexity and probably the number of files it has packaged. I wish Intellij would rewrite this using more modern, lightweight code to make it faster and smaller. This has been the case since I started using it in 2014 or so. It's time to change. Also, the documentation is exceedingly complicated, often not-quite-complete, and confusing. It needs to be rewritten by an excellent tech writer who knows how to translate engineer into plain English. So many questions I've had to ask the tech help service that could have been answered with better documentation. Speaking of which, their technical help is top-notch. They always respond within hours, at most 24, and will often solve things the first time. If not, they will continue to work with you as long as it takes to correct whatever issue or question you have. Some of the best tech support I've experienced ever.
JetBrains is on a downwards slope and unlikely to recover
JetBrains is on a downwards slope in my opinion. They used to be the go-to platform but it's becoming a pile of garbage now. Forget major upgrades, even minor versions introduce breaking changes and bring the IDEs to a slow crawl. The AI is a second-class citizen, the IDEs are sluggish and slow, and working on Windows with WSL integration is becoming a nightmare with these IDEs. I'm becoming more tempted to jump ship with each new "upgrade" released by the company.
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About jetbrains.com
JetBrains is a cutting-edge software vendor specializing in the creation of intelligent development tools, including IntelliJ IDEA – the leading Java IDE, and the Kotlin programming language.
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jetbrains.com uses 13 technologies across their website including HSTS, Amazon Web Services, AWS CloudFront, Microsoft Ads, and more.
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Amazon Web Services, AWS CloudFront
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Performance
Lazy Loading
Traffic & Audience
jetbrains.com receives approximately 7.6M monthly visitors and ranks #6,329 globally. The website has a bounce rate of 34% with visitors viewing an average of 4.7 pages per visit. Users spend an average of 2:51 on the site.
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