jetract.com
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JETRACT: The Turkish Procurement Powerhouse
A 17-person team generating $1.5M by digitizing Turkey's corporate buying chaos.
In a market drowning in spreadsheets and endless email chains, JETRACT isn't just offering software—they're selling order. While global giants focus on enterprise complexity, this Turkish startup is laser-focused on the unglamorous, high-stakes world of e-procurement and tenders.
"JETRACT proves you don't need to be a global behemoth to dominate a specific, high-value niche."
The Niche Strategy
JETRACT ignores the generic SaaS noise. Their domain authority is built around high-intent, specific Turkish keywords like 'e ihale' (e-tender) with 13.5K monthly searches. They aren't chasing 'procurement software' broadly; they are capturing the exact terminology of Turkish procurement officers. This is a textbook example of winning a local market before going global.
The Efficiency Playbook
With a lean team of 17, JETRACT moves fast. Their tech stack—built on jQuery, Bootstrap, and Tailwind CSS—is pragmatic, not flashy. They prioritize function over form, using Hotjar and Google Analytics to obsessively track user behavior. This is a company that optimizes for conversion, not vanity metrics, resulting in a healthy $88k revenue per employee.
The company's digital footprint tells a story of focused growth. While global traffic is modest at 616 monthly visits, the quality is high. 50% of their traffic comes from organic search, indicating strong SEO for their niche. They aren't relying on paid ad blitzes; they are winning the search war for Turkish procurement terms.
- Niche Domination: Owns the 'e ihale' search volume in Turkey.
- Lean Operations: $1.5M revenue with a team of 17 is highly efficient.
- Full Funnel Control: From demand generation to delivery tracking in one platform.
The Silent Grinder
JETRACT isn't a hype-cycle startup. It's a revenue-generating machine solving a painful, expensive problem in a massive emerging market.
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Kurumsal Satınalma ve İhale Programı | JETRACT
Talep oluşumu, teklif toplama, tedarikçi değerlendirme, onay süreci, sipariş takibi, teslimat durumu ve ihale süreçlerini bulutta yönetin. Elektronik satınalma ve kusursuz raporlaması ile Satınalma Dönüşümü'nü başlatın.
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About jetract.com
Talep oluşumu, teklif toplama, tedarikçi değerlendirme, onay süreci, sipariş takibi, teslimat durumu ve ihale süreçlerini bulutta yönetin. Elektronik satınalma ve kusursuz raporlaması ile Satınalma Dönüşümü'nü başlatın.
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Technology Stack
jetract.com uses 13 technologies across their website including Font Awesome, Okta, reCAPTCHA, and more.
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Font Awesome
Authentication
Okta
Security
reCAPTCHA
Backend Frameworks
Ruby on Rails
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Facebook Pixel
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Hotjar, Google Analytics
Traffic & Audience
jetract.com receives approximately 616 monthly visitors. The website has a bounce rate of 34% with visitors viewing an average of 2.9 pages per visit. Users spend an average of 1:34 on the site.
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