joby.com
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Joby: The Tripod Titan's Web Gamble
A $7.5M revenue hardware giant with a confusing digital front door. Is the brand carrying the tech?
Joby built a cult following with the Gorillapod, but their website tells a different story. With a confusing language gateway and a reliance on legacy tech, joby.com feels like an afterthought for a company generating $7.5M in revenue.
"Joby doesn't sell tripods; they sell stability. But their website is walking on a Gorillapod."
The SEO Moat
Traffic data reveals a brand living off past glory. 19,810 monthly searches for 'joby' and 3,880 for 'gorillapod' drive the engine. They rank for legacy keywords, but the lack of structured data suggests they aren't aggressively capturing new visual search trends like 'vlogging setup' or 'mobile photography rig'.
The Tech Debt Trap
For a modern D2C brand, the stack is a time capsule. Running on Magento with jQuery and Bootstrap signals a heavy, legacy backend. This isn't a nimble startup iterating weekly; it's a monolith. The 36% direct traffic is impressive, but it hides a failure to convert organic curiosity into new user acquisition.
The user experience begins with a hurdle: 'Choose your language.' For a global brand in 2024, geo-IP detection should be standard. This friction point suggests a disconnect between the product team's agility and the web team's roadmap. The 4.2/5 Trustpilot rating proves the product delights, but the digital funnel is leaking potential.
- Brand recognition is their strongest asset (Top keyword: 'joby').
- Heavy reliance on Magento creates rigidity in UX/UI updates.
- High direct traffic (36%) suggests strong offline marketing or word-of-mouth.
- Missing structured data limits visibility in rich search results.
The Verdict: Brand Over Tech
Joby wins on hardware innovation, but their digital presence is a liability waiting to be exploited by a nimbler competitor.
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5 keywordsHow is Joby's SEO?
Open Graph Image
https://cdn.videndummediasolutions.com/pub/media/og_image/websites/16/JOBY_OG_fb.jpg
Meta Tags
Tripods for Phone, Camera & Tablet | JOBY
Find your smartphone flexible tripods, GoPro®/action video camera mounts, camera accessories, and more. Everything you need in one place.
H1 Tags
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JOBY
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Contact Information
Reviews (20)
Professional approach
Handled everything professionaly.
Good product
Good product
Great product for a good price
Great product for a good price, holds phone well, no issues, will continue using. Would recommend.
I received what I ordered
I received what I ordered - 2 Gorillapods - that I needed because I wore out my first Gorillapod, and I received them promptly.
Best tripod I've owned
Best tripod I've owned, build quality is amazing. No complaints
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About joby.com
Find your smartphone flexible tripods, GoPro®/action video camera mounts, camera accessories, and more. Everything you need in one place.
Company Overview
Technology Stack
joby.com uses 6 technologies across their website including Magento, Google Tag Manager, Google Analytics, Bootstrap, Tailwind CSS, and more.
E-commerce & Payments
Magento
Analytics & Marketing
Google Tag Manager, Google Analytics
CSS Frameworks
Bootstrap, Tailwind CSS
JavaScript Libraries
jQuery
Traffic & Audience
joby.com receives approximately 115.3K monthly visitors and ranks #315,871 globally. The website has a bounce rate of 39% with visitors viewing an average of 2.5 pages per visit. Users spend an average of 0:35 on the site.
The majority of joby.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about joby.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit joby.com directly at https://joby.com.