9:41
kake.com
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kake.com

6 technologies
VerifiedGrowingVisit876.1K/mo$42M1846 Tech11 Leads
Deep Dive

KAKE: The Local News Titan Dominating Kansas

How a legacy broadcaster built a digital fortress in the heartland.

In an era where local journalism is dying, KAKE.com isn't just surviving—it's thriving. With nearly 900,000 monthly visits and a grip on the Kansas market that defies digital disruption, this isn't just a TV station with a website; it's a regional digital monopoly.

876K
Monthly Visits
#71K
Global Rank
56%
Direct Traffic
$41.5M
Annual Revenue

"KAKE isn't fighting for attention online; they own the attention economy in Kansas. Direct traffic this high isn't marketing—it's a habit."

The Unshakeable Local Trust

KAKE's traffic profile reveals a fascinating truth about local media: loyalty beats algorithms. With 56% of traffic coming directly to the site—bypassing search engines entirely—KAKE has embedded itself into the daily routine of Kansans. This isn't passive consumption; it's an active destination for weather, sports, and breaking news, proving that when you own the 'trust layer' in a community, you own the user.

The SEO Fortress

While the data shows 'undefined' for top countries, the keyword strategy tells the real story. Ranking for hyper-local terms like 'car semi accident in liberal ks' alongside massive brand terms like 'kake news' creates a dual-engine growth model. They capture high-intent, breaking news searches while maintaining brand dominance. With 266,264 backlinks, they've built an authority moat that local competitors simply cannot replicate.

The tech stack is surprisingly lean for a $41.5M operation—Google Analytics, Tag Manager, and Segment power the data side, while Twitter Cards and reCAPTCHA handle engagement and security. It's a 'build for utility, not flash' architecture. No fancy headless CMS here; just a high-performance engine optimized for speed and reliability during breaking news cycles.

  • Revenue Powerhouse: $41.5M in revenue with a lean 184-person team suggests high operational efficiency.
  • Traffic Moat: 30% organic traffic indicates they aren't relying solely on paid ads or social shares.
  • Brand Dominance: 'Nicole Hernandez' (25K monthly searches) shows they've turned on-air talent into digital assets.
They DON'T rely on social media virality
They OWN direct traffic channels
They DON'T chase national trends
They DOMINATE hyper-local search intent
They DON'T have complex, flashy UI
They DELIVER utility-first experiences (weather, radar, breaking news)

The Anti-Disruption Playbook

KAKE proves that in local media, depth beats breadth, and trust beats virality every single time.

What tech stack does Kake use?

17 detected
Web Standards1
Tracking & Analytics11
G
Google Analytics
G
Google Tag Manager
G
Google Tag Manager
G
Google Tag Manager
G
Google Tag Manager
S
Segment
G
Google Tag Manager
G
Google Static
S
Segment
G
Google Analytics
G
Google DoubleClick

How much traffic does Kake get?

Traffic & Engagement

668.2K
Monthly Visits
-14.0%
2.4
Pages/Visit
14:23
Avg. Duration
70%
Bounce Rate
Monthly Traffic Trend-22%
857.9K
Oct 2025
Oct
776.9K
Nov 2025
Nov
668.2K
Dec 2025
Dec

Rankings

#68,597
Global Rank
#15,969
United States Rank

Backlinks & Authority

266.3K
Backlinks
13.6K
Ref. Domains
49
Authority Score
Low
Penalty Risk
Backlinks Trend+6%
251.8K
Jul 2025
Jul
252.2K
Aug 2025
Aug
247.4K
Sep 2025
Sep
240.5K
Oct 2025
Oct
277.9K
Nov 2025
Nov
266.3K
Dec 2025
Dec

Search Traffic

Organic
156.9K

Top Organic Keywords

#1kake news
40,500 vol22.1%
#1kake
27,100 vol14.8%
#1kake weather
8,100 vol4.4%
#1kake news wichita
3,600 vol2.0%
#1kake forecast
2,400 vol1.3%

Where is Kake's audience located?

🇺🇸United States98.3%
🇨🇦Canada0.7%
🇮🇩Indonesia0.4%
🇸🇬Singapore0.2%
🇮🇳India0.1%

Device Distribution

Desktop23.8%
Mobile76.2%

What keywords does Kake rank for?

5 keywords
1kake6.6K vol$0.31
2kake news2.2K vol$2.70
3nicole hernandez25.3K vol
4kake weather620 vol$1.10
5car semi accident in liberal ks870 vol

How is Kake's SEO?

Meta Tags

title111 chars

KAKE | Wichita & Kansas Breaking News, Weather & Sports | Kansas News, Weather & Sports | KAKE | Wichita - KAKE

description142 chars

KAKE delivers breaking news, weather, and sports for Wichita and all of Kansas with trusted local coverage, live radar, and community updates.

og:title

kake.com | Kansas News, Weather & Sports | KAKE | Wichita - KAKE

languageEN

H1 Tags

h1451: Unavailable due to legal reasons

Who works at Kake?

Loading leads...

What do customers think of Kake?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Kake

What is Kake's Revenue?
Kake generates approximately $42M in annual revenue. With 184 employees, that's $225,500 per employee.
What does Kake do?
KAKE delivers breaking news, weather, and sports for Wichita and all of Kansas with trusted local coverage, live radar, and community updates.
How fast is Kake growing?
Kake has declined by 14.0% in the last 6 months according to traffic data. employee count has changed by 18% year over year.
How do people interact with Kake?
When visiting Kake, visitors view an average of 2.4 pages per visit, and spend around 14:23 on the site, and the bounce rate is 70.3%.
How do people find Kake?
511.3K people (77%) visit Kake directly. 156.9K (23%) find them through organic search.
Who uses Kake?
Kake's top market is United States with 656.9K visitors (98.3%). Canada is 2nd with 4.4K (0.7%). Indonesia is 3rd with 2.4K (0.4%).
What technologies does Kake use?
Kake uses 6 technologies across their website including Security, Analytics & Marketing, Web Standards. Key technologies include HSTS, reCAPTCHA, Segment, Google Tag Manager, Twitter Cards.
Who are Kake's competitors?
Kake's main competitors include AHC, KAKE-TV, Bott Radio Network, Eagle Communications, KSNT TV. These companies operate in similar markets and compete for the same customer base.

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About kake.com

KAKE delivers breaking news, weather, and sports for Wichita and all of Kansas with trusted local coverage, live radar, and community updates.

Company Overview

kake.com
Website
arts_and_entertainment
Industry
#71,084
Global Rank
876.1K
Monthly Visitors
6
Technologies
11+
Employees

Contact kake.com

Technology Stack

kake.com uses 6 technologies across their website including HSTS, reCAPTCHA, Segment, Google Tag Manager, Twitter Cards.

Security

HSTS, reCAPTCHA

Analytics & Marketing

Segment, Google Tag Manager, Google Analytics

Web Standards

Twitter Cards

Traffic & Audience

876.1K
Monthly Visits
61%
Bounce Rate
2.2
Pages/Visit
1:54
Avg. Duration

kake.com receives approximately 876.1K monthly visitors and ranks #71,084 globally. The website has a bounce rate of 61% with visitors viewing an average of 2.2 pages per visit. Users spend an average of 1:54 on the site.

The majority of kake.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is kake.com?
KAKE delivers breaking news, weather, and sports for Wichita and all of Kansas with trusted local coverage, live radar, and community updates.
What technologies does kake.com use?
kake.com uses 6 technologies including HSTS, reCAPTCHA, Segment, Google Tag Manager, Google Analytics. View the full tech stack analysis above.
How do I contact kake.com?
You can contact kake.com via email at [email protected].
How popular is kake.com?
kake.com receives approximately 876.1K monthly visitors and ranks #71,084 globally. Traffic is growing by 9.8% month-over-month.

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This page provides publicly available information about kake.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit kake.com directly at https://kake.com.