kelsius.com
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Kelsius: The Unsung Giant of Food Safety Tech
A €13.6M revenue business quietly dominating temperature monitoring while giants sleep
While Silicon Valley chases AI hype, Kelsius is quietly securing the cold chain for 80 employees and €13.6M in revenue. This isn't a startup—it's a mature industrial tech player with a 30% organic search moat in food safety.
"Their 49% direct traffic suggests a captive B2B audience that doesn't just browse—they're returning to a mission-critical tool."
The Silent B2B Behemoth
Kelsius operates in the unsexy but lucrative world of food safety compliance. With 8,890 monthly visits and a global rank of ~1.6M, they're not chasing vanity metrics. Their traffic profile reveals a mature B2B operation: 49% direct traffic means customers bookmark them, not Google them. This is the hallmark of a product that becomes infrastructure.
The Rebrand Pivot
The homepage screams 'Coming soon!' with FoodTrak365 and CoolTrak365. This isn't a startup launch—it's a legacy player rebranding for the cloud era. They're moving from hardware-centric systems to SaaS-like platforms. The 670 monthly searches for 'kelsius' show a loyal base, but the 125,980 searches for 'celsius' reveal a massive opportunity they're barely tapping.
Their tech stack (jQuery, Bootstrap, Swiper) feels dated, suggesting they've been profitable for years without needing VC-driven reinvention. The 1 Trustpilot review with a 3.7 rating is telling—this isn't a consumer brand chasing reviews; it's an industrial tool where satisfaction is measured in audit passes, not stars.
- €13.6M revenue with 80 employees = €170K revenue per employee—efficient for industrial tech
- 49% direct traffic indicates a sticky, mission-critical product
- 30% organic search shows SEO moat around compliance keywords
- New 365 rebrand suggests a push toward recurring revenue models
This is what profitable B2B looks like
Kelsius isn't chasing growth at all costs—they're building an indispensable compliance layer for the food industry. The 365 rebrand is their move to lock in recurring revenue. Watch this space.
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Kelsius Home - Kelsius
- Protect Your Products Organisation Business People Customers Patients The Kelsius wireless temperature monitoring system ensures compliance, simplifies audits, and drives operational efficiencies and sustainability while removing all paper from your business. Our FoodCheck 2.0 and CoolCheck systems can be fully customised to suit your exact needs, making it simpler for staff to use and giving
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Fantastic experience of going paperless with my food safety.
We’ve recently worked with Kelsius to work within my good business using FoodCheck software. The support has been outstanding and we’ve been able to tailor the monitoring checks for HACCP. I’d thoroughly recommend if you’re looking to go paperless with your food safety then Kelsius is the way forward!
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About kelsius.com
- Protect Your Products Organisation Business People Customers Patients The Kelsius wireless temperature monitoring system ensures compliance, simplifies audits, and drives operational efficiencies and sustainability while removing all paper from your business. Our FoodCheck 2.0 and CoolCheck systems can be fully customised to suit your exact needs, making it simpler for staff to use and giving
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kelsius.com uses 22 technologies across their website including Font Awesome, HSTS, PHP, and more.
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Traffic & Audience
kelsius.com receives approximately 8.9K monthly visitors and ranks #1,595,261 globally. The website has a bounce rate of 37% with visitors viewing an average of 7.7 pages per visit. Users spend an average of 9:44 on the site.
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