pet360.com
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The $4.9M Pet360 Mystery
A 36-person company with zero web traffic and a single keyword.
In a digital pet market valued at over $30 billion, pet360.com stands as a digital ghost. With 36 employees and $4.9M in revenue, the company generates zero measurable web traffic. This isn't a scaling failure; it's a strategic anomaly that demands investigation.
"Zero organic traffic isn't a bug—it's the business model. Pet360 isn't selling to the public; they're selling to the enterprise."
The B2B Invisible Hand
Pet360 defies standard e-commerce metrics. While competitors like Chewy chase SEO dominance, Pet360 operates in the shadows. Their tech stack reveals a hardened infrastructure (HSTS), not a consumer-facing storefront. The presence of an EVP Finance & COO and a Software Engineer suggests a backend-heavy operation, likely serving white-label logistics or B2B supply chain solutions for the pet industry.
The Single Keyword Signal
The SEO data is the smoking gun. With only one tracked keyword—'asdi paid marketing'—Pet360 isn't targeting pet owners. They are targeting marketing professionals and enterprise partners. This keyword profile indicates a company focused on internal operations or niche B2B services, completely bypassing the crowded DTC pet food battleground.
The 36-person team structure is lean for a $4.9M revenue operation, implying high automation or specialized services. Lindsey Godshall (Order Operations Manager) and Julia Muravchik (Marketing Analytics Manager) highlight a focus on logistics and data—critical pillars for a backend infrastructure provider. They aren't managing pet supply inventory; they are managing the flow of data and goods for others.
- Revenue per employee: ~$136k (indicative of services/logistics)
- Zero public social profiles (highly unusual for a consumer brand)
- No Trustpilot reviews (confirms B2B focus)
- HSTS tech implementation (security-first, enterprise-grade)
The Silent Giant Hypothesis
Pet360 isn't failing to scale; it's successfully hiding in plain sight.
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About pet360.com
Company Overview
Technology Stack
pet360.com uses 1 technologies across their website including HSTS.
Security
HSTS
Traffic & Audience
pet360.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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This page provides publicly available information about pet360.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit pet360.com directly at https://pet360.com.