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kokusaiusa.com
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kokusaiusa.com

14 technologies
VerifiedVisit2.1K/mo$10M3814 Tech4 Leads
Deep Dive

Kokusai USA: The Unsung Titan of Tire Testing

A $10M niche player quietly dominating automotive balancing and gauging

In a world obsessed with software startups, Kokusai USA operates in the physical realm of precision machinery—building the equipment that ensures your tires don't explode on the highway. With just 38 employees generating $10M in revenue, they're a masterclass in focused industrial dominance.

$10M
annual revenue
38
employees
2,144
monthly visits
40%
direct traffic

"They're not selling software subscriptions—they're selling the machines that make the modern automotive world possible."

The Niche That Owns You

Kokusai doesn't chase trends. They dominate hyper-specific industrial niches: tire uniformity testing, shaft straightening, and precision balancing. Their top keyword—'kokusai' with 4,080 monthly searches—proves they own their brand. When engineers search for 'what is hsu tire test machine,' they land here. This is defensible industrial SEO.

The Invisible Infrastructure

With 38 employees, Kokusai operates like a special forces unit—small, lethal, and mission-focused. Each team member (from Dan Tauber to Doug Hamblen) is a domain expert. The 40% direct traffic indicates a loyal industrial customer base that bookmarks them. This isn't a growth-stage startup; it's a precision instrument that delivers exactly what it promises.

Their tech stack tells the story: jQuery, Slick, Tailwind CSS—pragmatic tools for a functional site. No fancy React frameworks, no growth hacking funnels. The site loads, it works, and it converts engineers who know exactly what they need. The 68.6% 'undefined' country traffic suggests a global industrial footprint where tracking breaks down—exactly what you'd expect in heavy manufacturing.

  • Revenue per employee: ~$263K—exceptional for industrial manufacturing
  • 40% direct traffic signals strong brand recall in a B2B industrial context
  • Top keyword 'balancing machine' (900 volume) shows they rank for core industrial terms
  • Social presence is minimal but functional—YouTube for technical demos
No flashy SaaS metrics or viral growth curves
Dominant in tire testing equipment (HSU machines)
Minimal social engagement (Twitter login redirect as key page)
Global industrial customer base (68% 'undefined' traffic)
No public funding or valuation hype
Deep technical expertise in precision balancing and gauging

The Anti-Startup Success Story

Kokusai proves that in industrial B2B, focus beats scale, expertise beats marketing, and $10M from 38 people is a better business than $10M from 200.

What tech stack does Kokusaiusa use?

19 detected
Programming Languages1
Performance1
Web Standards1
UI Libraries1
JavaScript Libraries3
Tracking & Analytics5
G
Google Analytics
G
Google Tag Manager
G
Google Static
G
Google Tag Manager
G
Google Analytics

How much traffic does Kokusaiusa get?

Traffic & Engagement

2.1K
Monthly Visits
1.3
Pages/Visit
0:07
Avg. Duration
38%
Bounce Rate
Monthly Traffic Trend+91%
1.1K
Oct 2025
Oct
2.7K
Nov 2025
Nov
2.1K
Dec 2025
Dec

Traffic Sources

Search
36%
Direct
40%
Social
8%
Referrals
13%
Email
0%
Paid
2%

Where is Kokusaiusa's audience located?

🌍68.6%
🌍21.5%
🌍9.9%

What keywords does Kokusaiusa rank for?

4 keywords
1kokusai4.1K vol$2.34
2balancing machine900 vol$2.69
3what is hsu tire test machine170 vol
4shaft straightener30 vol

How is Kokusaiusa's SEO?

Meta Tags

title70 chars

Precision Balancing, Uniformity & Gauging Equipment - Indianapolis, IN

description81 chars

Kokusai offers a variety of precision balancing, uniformity and gauging equipment

languageEN-US

H1 Tags

h1Custom manufacturer of production and laboratory testing equipment
h1Custom manufacturer of production and laboratory testing equipment

Schema Types

Unknown

Who works at Kokusaiusa?

Loading leads...

What do customers think of Kokusaiusa?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Kokusaiusa

What is Kokusaiusa's Revenue?
Kokusaiusa generates approximately $10M in annual revenue. With 38 employees, that's $264,000 per employee.
What does Kokusaiusa do?
Kokusai offers a variety of precision balancing, uniformity and gauging equipment
How fast is Kokusaiusa growing?
Kokusaiusa employee count has changed by 15% year over year.
What technologies does Kokusaiusa use?
Kokusaiusa uses 14 technologies across their website including Fonts, Programming Languages, CMS. Key technologies include Font Awesome, Google Fonts, PHP, WordPress.
Who are Kokusaiusa's competitors?
Kokusaiusa's main competitors include Newmar Corporation, Bradley Chevrolet, Chief Collision Technology, NTK PRECISION AXLE CORPORATION, Lochmandy Auto Group. These companies operate in similar markets and compete for the same customer base.

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What are Kokusaiusa's key pages?

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About kokusaiusa.com

Kokusai offers a variety of precision balancing, uniformity and gauging equipment

Company Overview

kokusaiusa.com
Website
#8,317,784
Global Rank
2.1K
Monthly Visitors
14
Technologies
4+
Employees

kokusaiusa.com Key Pages

Contact kokusaiusa.com

Technology Stack

kokusaiusa.com uses 14 technologies across their website including Font Awesome, Google Fonts, PHP, WordPress, and more.

Fonts

Font Awesome, Google Fonts

Programming Languages

PHP

CMS

WordPress

Analytics & Marketing

Google Tag Manager, Google Analytics

Performance

Priority Hints

Web Standards

RSS

Traffic & Audience

2.1K
Monthly Visits
38%
Bounce Rate
1.3
Pages/Visit
0:07
Avg. Duration

kokusaiusa.com receives approximately 2.1K monthly visitors and ranks #8,317,784 globally. The website has a bounce rate of 38% with visitors viewing an average of 1.3 pages per visit. Users spend an average of 0:07 on the site.

The majority of kokusaiusa.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is kokusaiusa.com?
Kokusai offers a variety of precision balancing, uniformity and gauging equipment
What technologies does kokusaiusa.com use?
kokusaiusa.com uses 14 technologies including Font Awesome, Google Fonts, PHP, and 8 more. View the full tech stack analysis above.
How do I contact kokusaiusa.com?
You can contact kokusaiusa.com via email at [email protected] or through their contact page.
What are kokusaiusa.com's social media accounts?
kokusaiusa.com is active on twitter, youtube, facebook, linkedin. You can find links to all their social media profiles in the social section above.
How popular is kokusaiusa.com?
kokusaiusa.com receives approximately 2.1K monthly visitors and ranks #8,317,784 globally. Traffic is declining by 20.2% month-over-month.

Related Searches

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This page provides publicly available information about kokusaiusa.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit kokusaiusa.com directly at https://kokusaiusa.com.